World's Best Scientists 2026 revealed!
Philip J. Kitchen

Philip J. Kitchen

Award Badge
Business and Management
France
2026

D-Index & Metrics

Business and Management

D-Index
57
Citations
12008
World Ranking
664
National Ranking
12

Research.com Recognitions

  • 2026 - Research.com Business and Management in France Leader Award
  • 2025 - Research.com Business and Management in France Leader Award
  • 2024 - Research.com Business and Management in France Leader Award
  • 2023 - Research.com Business and Management in France Leader Award
  • 2022 - Research.com Business and Management in France Leader Award

Overview

Philip J. Kitchen is affiliated with ICN Business School in France. Their research primarily spans the fields of Business, Management and Accounting as well as Social Sciences, with a significant focus on subfields such as Marketing, Sociology and Political Science, Strategy and Management, Organizational Behavior and Human Resource Management, and Communication.

Their work frequently appears in several academic journals. Key publication venues include:

  • Journal of Marketing Communications
  • European Journal of Marketing
  • Journal of Business Research
  • Qualitative Market Research An International Journal
  • International Journal of Advertising

Philip J. Kitchen's research topics reflect interests across various dimensions of marketing and consumer studies. Main topics covered are:

  • Digital Marketing and Social Media
  • Marketing and Advertising Strategies
  • Corporate Identity and Reputation
  • Consumer Behavior in Brand Consumption and Identification
  • Technology Adoption and User Behaviour
  • Customer Service Quality and Loyalty
  • Consumer Retail Behavior Studies

Recent publications highlight their involvement in contemporary marketing and behavioral studies. Notable papers include:

  • "Co-creating brand image and reputation through stakeholder's social network," 2020, Journal of Business Research
  • "Psychological empowerment and creative performance: Mediating role of thriving and moderating role of competitive psychological climate," 2023, Journal of Business Research
  • "Sharing but caring: Location based mobile applications (LBMA) and privacy protection motivation," 2021, Journal of Business Research
  • "Innocent until proven guilty: suspicion of deception in online reviews," 2022, European Journal of Marketing
  • "Addressing the Janus face of customer service: a typology of new age service failures," 2020, European Journal of Marketing

Philip J. Kitchen has collaborated frequently with several co-authors, who have appeared repeatedly alongside their work. Frequent collaborators include:

  • Pantea Foroudi
  • Gayle Kerr
  • Ian Lings
  • Alireza Nazarian
  • Sayabek Ziyadin

Best Publications

  • The Emergence Of IMC: A Theoretical Perspective

    Philip J. Kitchen;Joanne Brignell;Tao Li;Graham Spickett Jones

  • New luxury brand positioning and the emergence of Masstige brands

    Yann Truong;Rod McColl;Philip J Kitchen

  • Internal communication during change management

    Philip J. Kitchen;Finbarr Daly

  • Integrated Marketing Communication

    Philip J. Kitchen;Philip J. Kitchen;Inga Burgmann

  • Communicating Globally: An Integrated Marketing Approach

    Don E. Schultz;Philip J. Kitchen

  • Status and Conspicuousness – Are They Related? Strategic Marketing Implications for Luxury Brands

    Yann Truong;Geoff Simmons;Rodd McColl;Philip J. Kitchen

  • A Multi-Country Comparison of the Drive for IMC

    Philip J. Kitchen;Don Edward Schultz

  • The elaboration likelihood model: review, critique and research agenda

    Philip J. Kitchen;Gayle Kerr;Don E. Schultz;Rod McColl

  • IMC, brand communications, and corporate cultures: Client/advertising agency co‐ordination and cohesion

    Lynne Eagle;Philip J. Kitchen

  • Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention

    Pantea Foroudi;Zhongqi Jin;Suraksha Gupta;Mohammad M. Foroudi

  • A Response to ‘Theoretical Concept or Management Fashion’

    Don E. Schultz;Philip J. Kitchen

  • Integrating identity, strategy and communications for trust, loyalty and commitment

    T.C. Melewar;Pantea Foroudi;Suraksha Gupta;Philip J. Kitchen

  • Projecting corporate brand image and behavioral response in business schools: Cognitive or affective brand attributes?

    Sharifah Faridah Syed Alwi;Philip J. Kitchen

  • How Integrated Marketing Communications (IMC) works? A theoretical review and an analysis of its main drivers and effects

    L. Porcu;S. (Salvador) del Barrio-García;P.J. Kitchen

  • Integrated marketing communications in U.S. advertising agencies: an exploratory study

    Don Edward Schultz;Philip J. Kitchen

  • Integrated Marketing Communications: Practice Leads Theory

    Philip J. Kitchen;Ilchul Kim;Don Edward Schultz

  • Marketing Communications: Principles and Practice

    Philip J. Kitchen

  • Corporate Reputation: An Eight-Country Analysis

    Philip J Kitchen;Andrew Laurence

  • WOM and social media: Presaging future directions for research and practice

    Allan J. Kimmel;Philip J. Kitchen

  • Exploring the role of internal communication during organisational change

    Finbarr Daly;Paul Teague;Philip Kitchen

  • Integrated marketing communications in U.S. advertising

    Don E. Schultz;Philip J. Kitchen

Frequent Co-Authors

Don E. Schultz
Don E. Schultz Northwestern University
Pantea Foroudi
Pantea Foroudi Brunel University London
T.C. Melewar
T.C. Melewar Middlesex University
Syed Zamberi Ahmad
Syed Zamberi Ahmad Canadian University Dubai
Suraksha Gupta
Suraksha Gupta University of the Arts London
Eleonora Pantano
Eleonora Pantano University of Bristol
Bradley R. Barnes
Bradley R. Barnes Lingnan University
Demetris Vrontis
Demetris Vrontis University of Nicosia
Mark Goh
Mark Goh National University of Singapore
Bang Nguyen
Bang Nguyen Oxford Brookes University

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