2026 Nigel F. Piercy: Business and Management Researcher – H-Index, Publications & Awards

Discipline name	D-Index	World Ranking	National Ranking	Publications	Citations
Business and Management	67	367	51	275	15369

Discipline name

D-Index

World Ranking

National Ranking

Publications

Citations

Business and Management

367

275

15369

Research.com Recognitions

2024 - Research.com Business and Management in United Kingdom Leader Award
2023 - Research.com Business and Management in United Kingdom Leader Award

Overview

Nigel F. Piercy was affiliated with the University of Warwick in the United Kingdom during their academic career. The available data does not include specific details regarding recent papers, co-authors, or publication venues associated with this individual.

Information about fields of study, subfields, and main research topics related to this scientist is not provided, limiting detailed insight into their specific areas of expertise or research focus.

There are no recorded book publications or awards attributed to Nigel F. Piercy in the data accessible for this profile.

The absence of detailed bibliographic and bibliometric data constrains a comprehensive review of their contributions to academic scholarship. However, their institutional affiliation situates them within the academic environment of a research-intensive UK university.

Best Publications

Marketing Strategy and Competitive Positioning

Graham John Hooley;Nigel F. Piercy;Brigitte Nicoulaud

1411
Citations
Estratégia de marketing e posicionamento competitivo

Graham J. Hooley;John A. Saunders;Nigel F. Piercy

926
Citations
Identifying Managerial Influences on Exporting: Past Research and Future Directions:

Leonidas C. Leonidou;Constantine S. Katsikeas;Nigel F. Piercy

734
Citations
Determinants of export performance in a European context

Constantine S. Katsikeas;Nigel F. Piercy;Chris Ioannidis

663
Citations
Internal marketing—The missing half of the marketing programme

Nigel Piercy;Neil Morgan

516
Citations
Customer satisfaction and the internal market: Marketing our customers to our employees

Nigel F. Piercy

461
Citations
Sources of competitive advantage in high performing exporting companies

Nigel F Piercy;Anna Kaleka;Constantine S Katsikeas

442
Citations
Market-Led Strategic Change

Nigel F. Piercy

390
Citations
New Organizational Forms for Competing in Highly Dynamic Environments: the Network Paradigm

David W. Cravens;Nigel F. Piercy;Shannon H. Shipp

376
Citations
Driving organizational citizenship behaviors and salesperson in-role behavior performance: The role of management control and perceived organizational support

Nigel F. Piercy;David W. Cravens;Nikala Lane;Douglas W. Vorhies

365
Citations
Marketing implementation: The implications of marketing paradigm weakness for the strategy execution process

Nigel F. Piercy

296
Citations
Relationship Marketing and Collaborative Networks in Service Organizations

David W. Cravens;Nigel F. Piercy

281
Citations
Making SWOT Analysis Work

Nigel Piercy;William Giles

263
Citations
The network paradigm and the marketing organization

Nigel F. Piercy;David W. Cravens

260
Citations
Interactions Between Marketing and Quality at the SBU Level: Influences and Outcomes

Neil A. Morgan;Nigel F. Piercy

245
Citations
Strategic relationships between boundary-spanning functions: Aligning customer relationship management with supplier relationship management

Nigel F. Piercy

224
Citations
Examining Business Strategy, Sales Management, and Salesperson Antecedents of Sales Organization Effectiveness

Artur Baldauf;David W. Cravens;Nigel F. Piercy

223
Citations
Sales Management Control Research—Synthesis and an Agenda For Future Research

Artur Baldauf;David W. Cravens;Nigel F. Piercy

207
Citations
The marketing planning process: Behavioral problems compared to analytical techniques in explaining marketing plan credibility

Nigel F. Piercy;Neil A. Morgan

204
Citations
Key Drivers of Frontline Employee Generation of Ideas for Customer Service Improvement

Cristiana R. Lages;Nigel F. Piercy

193
Citations
Principles of Marketing: European Edition

Nigel Piercy

82
Citations

Frequent Co-Authors

David W. Cravens Texas Christian University

Neil A. Morgan University of Wisconsin–Madison

Constantine S. Katsikeas University of Leeds

Lloyd C. Harris University of Manchester

Graham J. Hooley Aston University

Stanley F. Slater Colorado State University

Leonidas C. Leonidou University of Cyprus

External Links

Personal website of Nigel F. Piercy Google Scholar page

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