Eric Fang

Eric Fang publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Eric Fang sits on this spectrum.

Eric Fang D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Eric Fang sits on this spectrum.

Best Publications

• Effect of Service Transition Strategies on Firm Value

  Eric Fang;Robert W. Palmatier;Jan Benedict E M Steenkamp

  926
  Citations

• Customer Participation and the Trade-Off Between New Product Innovativeness and Speed to Market

  Eric Fang

  850
  Citations

• Influence of customer participation on creating and sharing of new product value

  Eric Fang;Robert W. Palmatier;Kenneth R. Evans

  612
  Citations

• The Effect of Export Marketing Capabilities on Export Performance: An Investigation of Chinese Exporters

  Shaoming Zou;Eric Fang;Shuming Zhao

  585
  Citations

• Antecedents and consequences of marketing dynamic capabilities in international joint ventures

  Eric Fang;Shaoming Zou

  535
  Citations

• Effect of Service Transition Strategies on Firm Value

  Unknown

  467
  Citations

• Is neutral really neutral? The effects of neutral user-generated content on product sales

  Tanya Tang;Eric Fang;Feng Wang

  374
  Citations

• Trust at Different Organizational Levels

  Eric Fang;Robert W . Palmatier;Lisa K . Scheer;Ning Li

  357
  Citations

• Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market

  Unknown

  354
  Citations

• The effects of customer acquisition and retention orientations on a firm’s radical and incremental innovation performance

  Todd J. Arnold;Eric Fang;Robert W. Palmatier

  298
  Citations

• Effects of Customer and Innovation Asset Configuration Strategies on Firm Performance

  Eric Fang;Robert W . Palmatier;Rajdeep Grewal

  268
  Citations

• The effect of strategic alliance knowledge complementarity on new product innovativeness in china

  E. Fang

  202
  Citations

• The Effect of Strategic Alliance Knowledge Complementarity on New Product Innovativeness in China

  Eric Fang

  197
  Citations

• Goal-setting paradoxes? Trade-offs between working hard and working smart: The United States versus China

  Eric Fang;Robert W. Palmatier;Kenneth R. Evans

  190
  Citations

• The effects of absorptive and joint learning on the instability of international joint ventures in emerging economies

  Eric Fang;Shaoming Zou

  167
  Citations

• The Impact of Economic Contractions on the Effectiveness of R&D and Advertising: Evidence from U.S. Companies Spanning Three Decades

  Jan-Benedict E. M. Steenkamp;Eric Fang

  165
  Citations

• Online Relationship Formation

  Irina V. Kozlenkova;Robert W. Palmatier;Eric Fang;Eric Fang;Bangming Xiao

  145
  Citations

• Knowledge complementarity, knowledge absorption effectiveness, and new product performance: The exploration of international joint ventures in China

  Zheng Yao;Zhi Yang;Gregory J. Fisher;Chaoqun Ma

  144
  Citations

• The Timing of Codevelopment Alliances in New Product Development Processes: Returns for Upstream and Downstream Partners

  Eric Fang;Jongkuk Lee;Zhi Yang

  140
  Citations

• The moderating effect of goal-setting characteristics on the sales control systems--job performance relationship.

  Eric Fang;Kenneth R. Evans;Shaoming Zou

  129
  Citations