Advertising, Social psychology, Television advertising, Recall and Persuasion are her primary areas of study. Her work carried out in the field of Advertising brings together such families of science as Marketing, Preschool child and Advertising account executive. Her Developmental psychology research extends to Social psychology, which is thematically connected.
Her studies in Developmental psychology integrate themes in fields like Brand names, Social relation, Brand awareness and Social influence. Her Television advertising research is multidisciplinary, incorporating elements of Fruit intake and Parental mediation. Moniek Buijzen interconnects Multimedia and Knowledge management in the investigation of issues within Persuasion.
Her main research concerns Social psychology, Advertising, Developmental psychology, Television advertising and Social network. Her research is interdisciplinary, bridging the disciplines of Recall and Social psychology. The concepts of her Advertising study are interwoven with issues in Literacy and Advertising account executive.
Her studies deal with areas such as Parental mediation and Happiness as well as Developmental psychology. Her study on Social network analysis is often connected to Bluetooth as part of broader study in Social network. Structural equation modeling and Norm are two areas of study in which she engages in interdisciplinary research.
Moniek Buijzen mainly investigates Developmental psychology, Social network, Influencer marketing, Social psychology and Applied psychology. She regularly ties together related areas like Happiness in her Developmental psychology studies. Her Social network analysis study in the realm of Social network connects with subjects such as Bluetooth.
Her study on Social psychology is intertwined with other disciplines of science such as Empirical research and Conversation. Her study in Applied psychology is interdisciplinary in nature, drawing from both Literacy, Peer influence and Process. Her research investigates the link between Social media and topics such as Environmental health that cross with problems in Moderation.
The scientist’s investigation covers issues in Influencer marketing, Social network, Social media, Overweight and Clinical psychology. Her Influencer marketing studies intersect with other disciplines such as Transparency, Context and Advertising. Her Social network research is multidisciplinary, incorporating perspectives in Control, Peer group and Applied psychology.
Moniek Buijzen has researched Social media in several fields, including Food marketing, Literacy and Environmental health. Her Overweight research includes elements of Young age, Food advertisements, Individual susceptibility, Gaze and External validity. Her research links Mass media with Clinical psychology.
This overview was generated by a machine learning system which analysed the scientist’s body of work. If you have any feedback, you can contact us here.
Reconsidering Advertising Literacy as a Defense Against Advertising Effects
Esther Rozendaal;Matthew A. Lapierre;Eva A. van Reijmersdal;Moniek Buijzen.
Media Psychology (2011)
Parental Mediation of Undesired Advertising Effects
Moniek Buijzen;Patti M. Valkenburg.
Journal of Broadcasting & Electronic Media (2005)
The effects of television advertising on materialism, parent-child conflict, and unhappiness: A review of research
Moniek Buijzen;Patti M Valkenburg.
Journal of Applied Developmental Psychology (2003)
Introducing the PCMC Model: An Investigative Framework for Young People's Processing of Commercialized Media Content
Moniek Buijzen;Eva A. Van Reijmersdal;Laura H. Owen.
Communication Theory (2010)
Developing a Typology of Humor in Audiovisual Media
Moniek Buijzen;Patti M. Valkenburg.
Media Psychology (2004)
The Unintended Effects of Television Advertising A Parent-Child Survey
Moniek Buijzen;Patti M. Valkenburg.
Communication Research (2003)
Effects of prominence, involvement, and persuasion knowledge on children's cognitive and affective responses to advergames
Eva A. van Reijmersdal;Esther Rozendaal;Moniek Buijzen.
Journal of Interactive Marketing (2012)
Identifying Determinants of Young Children's Brand Awareness: Television, Parents, and Peers.
Patti M. Valkenburg;Moniek Buijzen.
Journal of Applied Developmental Psychology (2005)
Associations between children's television advertising exposure and their food consumption patterns: a household diary-survey study
Moniek Buijzen;Joris Schuurman;Elise Bomhof.
Appetite (2008)
Comparing Children's and Adults' Cognitive Advertising Competences in the Netherlands
Esther Rozendaal;Moniek Buijzen;Patti Valkenburg.
Journal of Children and Media (2010)
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