World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
54
Citations
29353
World Ranking
753
National Ranking
332

Itamar Simonson publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Itamar Simonson sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 122 publications — 42nd percentile

42% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Itamar Simonson D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Itamar Simonson sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 54 D-Index — 75th percentile

75% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Overview

Itamar Simonson is affiliated with Stanford University in the United States. Their research primarily focuses on decision sciences, economics, econometrics, finance, and psychology with notable contributions to the fields of general decision sciences, applied psychology, and management science and operations research.

The scientist has engaged extensively with topics related to decision-making and behavioral economics, economic and environmental valuation, behavioral health and interventions, experimental behavioral economics studies, consumer market behavior and pricing, mental health research topics, as well as innovation diffusion and forecasting.

Their recent papers include the following:

  • Trade-Offs in Choice, 2020, Annual Review of Psychology
  • Predicting Consumers' Choices in the Age of the Internet, AI, and Almost Perfect Tracking: Some Things Change, the Key Challenges Do Not, 2020, Consumer Psychology Review
  • 50 Years of Context Effects: Merging the Behavioral and Quantitative Perspectives, 2024, Journal of Consumer Research
  • A Reexamination of the Impact of Decision Conflict on Choice Deferral, 2022, Management Science
  • The Upscaling Effect: How the Decision Context Influences Tradeoffs between Desirability and Feasibility, 2022, Journal of Consumer Research

The scientist has published books, including work with Emerald Publishing Limited such as Continuing to Broaden the Marketing Concept in 2020.

Frequent coauthors of Itamar Simonson include:

  • Ioannis Evangelidis
  • Jonathan Levav
  • Haiyang Yang
  • Ziv Carmon
  • Wayne D. Hoyer

Some of the prominent venues where their work appears are:

  • Consumer Psychology Review
  • Journal of Consumer Research
  • Annual Review of Psychology
  • Management Science
  • Journal of Consumer Psychology

Best Publications

  • Choice Based on Reasons: The Case of Attraction and Compromise Effects

    Itamar Simonson

  • Choice in Context: Tradeoff Contrast and Extremeness Aversion:

    Itamar Simonson;Amos Tversky

  • Reason-based choice

    Eldar Shafir;Itamar Simonson;Amos Tversky

  • Context-dependent preferences

    Amos Tversky;Itamar Simonson

  • Earning the Right to Indulge: Effort as a Determinant of Customer Preferences toward Frequency Program Rewards:

    Ran Kivetz;Itamar Simonson

  • THE INFLUENCE OF ANTICIPATING REGRET AND RESPONSIBILITY ON PURCHASE DECISIONS

    Itamar Simonson

  • The Effect of Purchase Quantity and Timing on Variety-Seeking Behavior:

    Itamar Simonson

  • Preference Fluency in Choice

    Nathan Novemsky;Ravi Dhar;Norbert Schwarz;Itamar Simonson

  • The Effect of Forced Choice on Choice

    Ravi Dhar;Itamar Simonson

  • Self‐Control for the Righteous: Toward a Theory of Precommitment to Indulgence

    Ran Kivetz;Itamar Simonson

  • The Role of Explanations and Need for Uniqueness in Consumer Decision Making: Unconventional Choices Based on Reasons

    Itamar Simonson;Stephen M. Nowlis

  • Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Propositions

    Itamar Simonson

  • Gender Differences in Mate Selection: Evidence From a Speed Dating Experiment

    Raymond J. Fisman;Sheena Sethi Iyengar;Emir Kamenica;Itamar Simonson

  • Buying, Bidding, Playing, or Competing? Value Assessment and Decision Dynamics in Online Auctions

    Dan Ariely;Itamar Simonson

  • Attribute–Task Compatibility as a Determinant of Consumer Preference Reversals:

    Stephen M. Nowlis;Itamar Simonson

  • Deescalation Strategies: A Comparison of Techniques for Reducing Commitment to Losing Courses of Action

    Itamar Simonson;Barry M. Staw

  • Reasons as Carriers of Culture: Dynamic versus Dispositional Models of Cultural Influence on Decision Making

    Donnel A. Briley;Michael W. Morris;Itamar Simonson

  • Consumer research: in search of identity.

    Itamar Simonson;Ziv Carmon;Ravi Dhar;Aimee Drolet

  • The Effect of New Product Features on Brand Choice

    Stephen M. Nowlis;Itamar Simonson

  • Experimental Evidence on the Negative Effect of Product Features and Sales Promotions on Brand Choice

    Itamar Simonson;Ziv Carmon;Suzanne O'Curry

  • The Construction of Preference: Reason-Based Choice

    Eldar Shafir;Itamar Simonson;Amos Tversky

Frequent Co-Authors

Raymond Fisman
Raymond Fisman Boston University
Amos Tversky
Amos Tversky Stanford University
Ravi Dhar
Ravi Dhar Yale University
Jonah Berger
Jonah Berger University of Pennsylvania
Michael W. Morris
Michael W. Morris Columbia University
Eldar Shafir
Eldar Shafir Princeton University
John W. Payne
John W. Payne Duke University
Ayelet Fishbach
Ayelet Fishbach University of Chicago
Norbert Schwarz
Norbert Schwarz University of Southern California
Joel Huber
Joel Huber Duke University

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