What is he best known for?
The fields of study he is best known for:
- Law
- Social psychology
- Social science
Michael I. Norton focuses on Social psychology, Prosocial behavior, Happiness, Race and Social perception.
Michael I. Norton combines subjects such as Racism and Perception with his study of Social psychology.
His Prosocial behavior study combines topics from a wide range of disciplines, such as Well-being, Social psychology, Subjective well-being, Welfare and Interpersonal ties.
His research in Happiness intersects with topics in Life satisfaction, Survey data collection, Demographic economics and Competence.
The various areas that he examines in his Race study include Diversity and Social issues.
His Social perception study integrates concerns from other disciplines, such as Social cognition and Cognitive bias.
His most cited work include:
- Wandering Minds: The Default Network and Stimulus-Independent Thought (2051 citations)
- Spending money on others promotes happiness. (834 citations)
- This Old Stereotype: The Pervasiveness and Persistence of the Elderly Stereotype (543 citations)
What are the main themes of his work throughout his whole career to date?
The scientist’s investigation covers issues in Social psychology, Happiness, Marketing, Prosocial behavior and Perception.
His Social psychology research includes themes of Value, Well-being and Race.
His work in Race is not limited to one particular discipline; it also encompasses Racism.
His research on Happiness often connects related areas such as Life satisfaction.
Michael I. Norton studies Consumer behaviour which is a part of Marketing.
He most often published in these fields:
- Social psychology (48.64%)
- Happiness (14.20%)
- Marketing (11.18%)
What were the highlights of his more recent work (between 2016-2021)?
- Social psychology (48.64%)
- Perception (7.85%)
- Happiness (14.20%)
In recent papers he was focusing on the following fields of study:
His main research concerns Social psychology, Perception, Happiness, Marketing and Well-being.
Michael I. Norton studies Relationship satisfaction, a branch of Social psychology.
His Perception study combines topics in areas such as Cognitive psychology, Feeling and Framing.
His research in Happiness intersects with topics in Life satisfaction, Demographic economics, Value, Time management and Prosocial behavior.
His studies deal with areas such as Scarcity, Famine and Demography as well as Life satisfaction.
Michael I. Norton has included themes like Meaning and Action in his Negotiation study.
Between 2016 and 2021, his most popular works were:
- Does “Liking” Lead to Loving? The Impact of Joining a Brand's Social Network on Marketing Outcomes: (67 citations)
- Mis)perceptions of Inequality (48 citations)
- Buying time promotes happiness (44 citations)
In his most recent research, the most cited papers focused on:
- Law
- Social psychology
- Social science
Michael I. Norton mainly investigates Social psychology, Happiness, Prosocial behavior, Well-being and Perception.
His primary area of study in Social psychology is in the field of Social relation.
The concepts of his Happiness study are interwoven with issues in Life satisfaction, Scarcity, Famine and Labour economics.
In his research, Consumption and Subjective well-being is intimately related to Value, which falls under the overarching field of Prosocial behavior.
His Well-being research incorporates elements of Epistemology, Business process reengineering, Commerce and Interpersonal communication.
His studies in Perception integrate themes in fields like Developmental psychology, Opposition, Optimism and Affective forecasting.
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