D-Index & Metrics Best Publications

Seigyoung Auh

Arizona State University
United States

D-Index & Metrics D-index (Discipline H-index) only includes papers and citation values for an examined discipline in contrast to General H-index which accounts for publications across all disciplines.

Discipline name Citations Publications World Ranking National Ranking

Business and Management D-index 38 Citations 10,037 73 World Ranking 1080 National Ranking 503

Overview

What is he best known for?

The fields of study Seigyoung Auh is best known for:

Marketing
Management
Supply chain management

His work in Moderation tackles topics such as Machine learning which are related to areas like Structural equation modeling. Seigyoung Auh combines topics linked to Machine learning with his work on Structural equation modeling. He bridges between several scientific fields such as Ambidexterity and Product innovation in his study of Knowledge management. His Ambidexterity study typically links adjacent topics like Knowledge management. Seigyoung Auh performs integrative study on Product innovation and Supply chain management in his works. His work often combines Supply chain management and Supplier relationship management studies. Seigyoung Auh links relevant scientific disciplines such as Perspective (graphical) and Control (management) in the realm of Artificial intelligence. Control (management) is closely attributed to Artificial intelligence in his research. His study brings together the fields of Supplier relationship management and Marketing.

His most cited work include:

Co-production and customer loyalty in financial services (735 citations)
Balancing exploration and exploitation: The moderating role of competitive intensity (635 citations)
Creating a Firm-Level Dynamic Capability through Capitalizing on Market Orientation and Innovativeness (569 citations)

What are the main themes of his work throughout his whole career to date

A significant part of his Service quality research incorporates Loyalty business model, Customer retention and Customer advocacy studies. He performs multidisciplinary study in Customer retention and Service quality in his work. His study in Service (business) extends to Customer advocacy with its themes. His Service (business) study frequently involves adjacent topics like Loyalty business model. His work often combines Marketing and Finance studies. He performs integrative study on Finance and Marketing. His work on Orientation (vector space) expands to the thematically related Geometry. Orientation (vector space) and Geometry are commonly linked in his work. His work on Paleontology is being expanded to include thematically relevant topics such as Context (archaeology).

Seigyoung Auh most often published in these fields:

Marketing (92.98%)
Service (business) (36.84%)
Social psychology (29.82%)

What were the highlights of his more recent work (between 2018-2022)?

Marketing (100.00%)
Service quality (75.00%)
Service (business) (75.00%)

In recent works Seigyoung Auh was focusing on the following fields of study:

Seigyoung Auh regularly links together related areas like Customer to customer in his Marketing studies. As part of his studies on Customer to customer, he frequently links adjacent subjects like Marketing. In his research, he undertakes multidisciplinary study on Service quality and Customer satisfaction. While working in this field, he studies both Customer satisfaction and Customer delight. In his works, Seigyoung Auh conducts interdisciplinary research on Customer delight and Customer advocacy. As part of his studies on Customer advocacy, Seigyoung Auh often connects relevant subjects like Customer intelligence. Much of his study explores Customer intelligence relationship to Service (business). His work in Service (business) is not limited to one particular discipline; it also encompasses Voice of the customer. Many of his studies on Voice of the customer apply to Customer retention as well.

Between 2018 and 2022, his most popular works were:

When Does Customer Participation Matter? An Empirical Investigation of the Role of Customer Empowerment in the Customer Participation–Performance Link (49 citations)
Frontline Employee Feedback-Seeking Behavior: How Is It Formed and When Does It Matter? (17 citations)
Customer Participation Variation and Its Impact on Customer Service Performance: Underlying Process and Boundary Conditions (14 citations)

This overview was generated by a machine learning system which analysed the scientist’s body of work. If you have any feedback, you can contact us here.

Best Publications

Co-production and customer loyalty in financial services

Seigyoung Auh;Simon J. Bell;Colin S. McLeod;Eric Shih.
(2007)

1225 Citations

Balancing exploration and exploitation: The moderating role of competitive intensity

Seigyoung Auh;Bulent Menguc.
(2005)

1079 Citations

CREATING A FIRM-LEVEL DYNAMIC CAPABILITY THROUGH CAPITALIZING ON MARKET ORIENTATION AND INNOVATIVENESS

Bulent Menguc;Seigyoung Auh.
(2006)

997 Citations

Customer relationship dynamics: Service quality and customer loyalty in the context of varying levels of customer expertise and switching costs

Simon J. Bell;Seigyoung Auh;Karen Smalley.
(2005)

761 Citations

The Interactive Effect of Internal and External Factors on a Proactive Environmental Strategy and its Influence on a Firm's Performance

Bulent Menguc;Seigyoung Auh;Lucie Ozanne.
(2010)

405 Citations

To be engaged or not to be engaged: The antecedents and consequences of service employee engagement

Bulent Menguc;Seigyoung Auh;Michelle Fisher;Abeer Haddad.
(2013)

398 Citations

Customer and Supplier Involvement in Design: The Moderating Role of Incremental and Radical Innovation Capability

Bulent Menguc;Seigyoung Auh;Peter Yannopoulos.
(2014)

347 Citations

The application of the technology acceptance model under different cultural contexts: : the case of online shopping adoption

Abdul R. Ashraf;Narongsak (Tek) Thongpapanl;Seigyoung Auh.
(2014)

330 Citations

Transformational leadership and market orientation: Implications for the implementation of competitive strategies and business unit performance

Bulent Menguc;Seigyoung Auh;Eric Shih.
(2007)

327 Citations

Compatibility Effects in Evaluations of Satisfaction and Loyalty

Seigyoung Auh;Michael D. Johnson.
(2005)

308 Citations

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Frequent Co-Authors

External Links

Personal Website for Seigyoung Auh