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D-Index & Metrics

Business and Management

D-Index
44
Citations
14479
World Ranking
1324
National Ranking
80

Overview

Francis Buttle is an independent scientist and consultant based in Australia. Their recent scholarly output includes book reviews published in the Malaysian Management Journal. These reviews focus on the work titled Hospitality Marketing: Principles and Practice (2nd ed.) and Hospitality Marketing: Principles and Practice (2nd Edition), both released in 2020. The publications reflect engagement with hospitality marketing as a subject area.

Collaboration has been a notable aspect of Buttle's research activity. Frequent co-authors include David Bowie, with whom they have co-published two pieces, and Jaafar Ali Mohd Ibrahim, who has co-authored one publication. This collaborative pattern indicates connections with other researchers within their domain of interest.

Their work has been published primarily in the Malaysian Management Journal, where both recent papers appeared. This venue appears central to their dissemination of knowledge and research discussion.

  • Book Review Hospitality Marketing: Principles and Practice (2nd ed.), 2020, Malaysian Management Journal
  • Book Review Hospitality Marketing: Principles and Practice (2nd Edition), 2020, Malaysian Management Journal

  • David Bowie (2 publications)
  • Jaafar Ali Mohd Ibrahim (1 publication)

  • Malaysian Management Journal (2 publications)

Best Publications

  • SERVQUAL: review, critique, research agenda

    Francis Buttle

  • Word of mouth: understanding and managing referral marketing

    Francis A. Buttle

  • Assessing Relationship Quality

    Pete Naudé;Francis Buttle

  • Relationship Marketing: Theory and Practice

    Francis Buttle

  • A Repertory Grid Analysis Of Austria's Image As A Summer Vacation Destination

    Johann Embacher;Francis Buttle

  • ISO 9000: marketing motivations and benefits

    Francis Buttle

  • SYSTRA‐SQ: a new measure of bank service quality

    Abdullah H. Aldlaigan;Francis A. Buttle

  • Customer relationship management : concepts and tools

    Francis Buttle

  • Customer relationship management: concepts and technologies

    Francis Buttle;Stan Maklan

  • Customer retention management processes: A quantitative study

    Lawrence Ang;Francis Buttle

  • Customer retention management: a reflection of theory and practice

    Rizal Ahmad;Francis Buttle

  • Does service failure influence customer loyalty

    Francis Buttle;Jamie Burton

  • Hotel and Food Service Marketing: A Managerial Approach

    Francis Buttle

  • Customer retention: a potentially potent marketing management strategy

    Rizal Ahmad;Francis Buttle

  • Shopping Motives Constructionist Perspective

    Francis Buttle

  • Beyond satisfaction: customer attachment to retail banks

    Abdullah Aldlaigan;Francis Buttle

  • Strategic, operational, and analytical customer relationship management : attributes and measures

    Reiny Iriana;Francis Buttle

  • Hotel marketing strategy and the theory of reasoned action

    Francis Buttle;Bungkwon Bok

  • Consumer involvement in financial services: An empirical test of two measures

    Abdullah H. Aldlaigan;Francis A. Buttle

  • Customer Relationship Management

    Unknown

  • Customer relationship management in practice – A qualitative study

    J Abbott;M Stone;F Buttle

  • Customer Relationship Management

    Unknown

Frequent Co-Authors

Peter Naudé
Peter Naudé Manchester Metropolitan University
Merlin Stone
Merlin Stone St Mary's University Twickenham London
Christopher P. Holland
Christopher P. Holland Loughborough University

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