World's Best Scientists 2026 revealed!
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Business and Management
UK
2026

D-Index & Metrics

Business and Management

D-Index
86
Citations
32488
World Ranking
117
National Ranking
12

Research.com Recognitions

  • 2026 - Research.com Business and Management in United Kingdom Leader Award
  • 2025 - Research.com Business and Management in United Kingdom Leader Award
  • 2024 - Research.com Business and Management in United Kingdom Leader Award
  • 2023 - Research.com Business and Management in United Kingdom Leader Award

Overview

Jennifer Rowley is affiliated with Manchester Metropolitan University in the United Kingdom. Their research spans a variety of fields within the social sciences, with a particular focus on business, management, and accounting.

The primary areas of study for Jennifer Rowley include social sciences and business-related disciplines. More specifically, subfields relevant to their work are sociology and political science, marketing, communication, gender studies, and statistics, probability, and uncertainty.

Their research topics cover multiple themes such as knowledge management and sharing, consumer behavior in brand consumption and identification, scientometrics and bibliometrics research, diverse aspects of tourism research, culinary culture and tourism, publishing and scholarly communication, and expert finding and question-answering systems.

Jennifer Rowley has published regularly in a range of academic journals, with notable venues including:

  • Journal of Librarianship and Information Science
  • European Management Review
  • Journal of Information Science
  • New Review of Academic Librarianship
  • Journal of Product & Brand Management

Recent papers authored or co-authored by Jennifer Rowley comprise:

  • Factors influencing researchers' journal selection decisions, 2020, Journal of Information Science
  • Place and Destination Branding: A Review and Conceptual Mapping of the Domain, 2020, European Management Review
  • Research Data Management (RDM) and the Evolving Identity of Academic Libraries and Librarians: A Literature Review, 2021, New Review of Academic Librarianship
  • Enablers and barriers to knowledge management in universities: perspectives from South Africa and Mauritius, 2020, Aslib Journal of Information Management
  • Cultural sustainability: A perspective from independent libraries in the United Kingdom and the United States, 2021, Journal of Librarianship and Information Science

Jennifer Rowley has collaborated frequently with other researchers. Regular co-authors include Laura Sbaffi, Sonya Hanna, Brendan James Keegan, Martin Sugden, and Anna C. Gilbert.

Best Publications

  • Towards a multidisciplinary definition of innovation

    Anahita Baregheh;Jennifer Rowley;Sally Sambrook

  • Setting the future of digital and social media marketing research: Perspectives and research propositions

    Yogesh K. Dwivedi;Elvira Ismagilova;D. Laurie Hughes;Jamie Carlson

  • The wisdom hierarchy: representations of the DIKW hierarchy

    Jennifer Rowley

  • Using case studies in research

    Jennifer Rowley

  • Entrepreneurial competencies: a literature review and development agenda

    Siwan Mitchelmore;Jennifer Rowley

  • Conducting research interviews

    Jennifer Rowley

  • Conducting a literature review

    Jennifer Rowley;Frances Slack

  • An analysis of the e‐service literature: towards a research agenda

    Jennifer E. Rowley

  • Is higher education ready for knowledge management

    Jennifer Rowley

  • Young people's use of online social networking sites – a uses and gratifications perspective

    Áine Dunne;Margaret‐Anne Lawlor;Jennifer Rowley

  • Entrepreneurial marketing in small businesses: A conceptual exploration:

    Rosalind Jones;Jennifer Rowley

  • Measuring customer satisfaction in higher education

    Susan Aldridge;Jennifer Rowley

  • Business to business digital content marketing: Marketers’ perceptions of best practice

    Geraint Holliman;Jennifer Rowley

  • Knowledge sharing amongst academics in UK universities

    Roger Fullwood;Jennifer E. Rowley;Rachel Delbridge

  • Trust and Credibility in Web-Based Health Information: A Review and Agenda for Future Research

    Laura Sbaffi;Jennifer Rowley

  • Towards an innovation‐type mapping tool

    Jennifer Rowley;Anahita Baregheh;Sally Sambrook

  • Towards a strategic place brand-management model

    Sonya Hanna;Jennifer Rowley

  • An analysis of terminology use in place branding

    Sonya Hanna;Jennifer Rowley

  • Entrepreneurial competencies of women entrepreneurs pursuing business growth

    Siwan Mitchelmore;Jennifer Rowley

  • Product search in e‐shopping: a review and research propositions

    Jennifer Rowley

  • Understanding digital content marketing

    Jennifer Rowley

Frequent Co-Authors

Mohammad Mahmudur Rahman
Mohammad Mahmudur Rahman University of Newcastle Australia
Yogesh K. Dwivedi
Yogesh K. Dwivedi King Fahd University of Petroleum and Minerals
Heikki Karjaluoto
Heikki Karjaluoto University of Jyväskylä

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