World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
36
Citations
5877
World Ranking
2074
National Ranking
22

Overview

Peter Björk is affiliated with Hanken School of Economics in Finland. Their academic work primarily spans the fields of Business, Management and Accounting, and Social Sciences. Within these main fields, their research extends into subfields including Sociology and Political Science, Marketing, Organizational Behavior and Human Resource Management, Food Science, and Strategy and Management.

The scientist's research interests emphasize diverse aspects of tourism alongside consumer behavior, digital marketing, and culinary culture. Their main researched topics cover:

  • Diverse Aspects of Tourism Research
  • Customer Service Quality and Loyalty
  • Consumer Behavior in Brand Consumption and Identification
  • Digital Marketing and Social Media
  • Culinary Culture and Tourism
  • Sharing Economy and Platforms
  • Halal products and consumer behavior

Frequent publication venues for Peter Björk include:

  • International Journal of Hospitality & Tourism Administration
  • Journal of Hospitality and Tourism Insights
  • Consumer Behavior in Tourism and Hospitality
  • Journal of Ecotourism
  • International Journal of Spa and Wellness

Notable recent papers authored or co-authored by Peter Björk include:

  • Memorable tourism experience: A review and research agenda (2022), Psychology and Marketing
  • Memorable nature-based tourism experience, place attachment and tourists' environmentally responsible behaviour (2022), Journal of Ecotourism
  • Negative memorable experience: North American and British Airbnb guests' perspectives (2020), Tourism Review
  • Towards a better understanding of memorable wellness tourism experience (2022), International Journal of Spa and Wellness
  • Motivational, emotional and memorable dimensions of non-Muslim tourists' halal food experiences (2021), Journal of Islamic Marketing

Peter Björk collaborates frequently with:

  • Erose Sthapit
  • Dafnis N. Coudounaris
  • Matthew J. Stone
  • Jano Jiménez-Barreto
  • Senthilkumaran Piramanayagam

Best Publications

  • Authenticity and place attachment of major visitor attractions

    Yael Ram;Yael Ram;Peter Bjork;Adi Weidenfeld;Adi Weidenfeld

  • Ecotourism from a conceptual perspective, an extended definition of a unique tourism form

    Peter Björk

  • Local food: a source for destination attraction

    Peter Björk;Hannele Kauppinen-Räisänen

  • Culinary-gastronomic tourism – a search for local food experiences

    Peter Björk;Hannele Kauppinen-Räisänen

  • Memorable tourism experience: A review and research agenda

    Unknown

  • Exploring the multi-dimensionality of travellers' culinary-gastronomic experiences

    Peter Björk;Hannele Kauppinen-Räisänen

  • Tourism Experience Network: Co‐creation of Experiences in Interactive Processes

    Chouki Sfandla;Peter Björk

  • How consumers' need for uniqueness, self-monitoring, and social identity affect their choices when luxury brands visually shout versus whisper

    Hannele Kauppinen-Räisänen;Hannele Kauppinen-Räisänen;Peter Björk;Alexandra Lönnström;Marie-Nathalie Jauffret

  • Follow for follow: marketing of a start-up company on Instagram

    Henrik Virtanen;Peter Björk;Elin Sjöström

  • Emotions elicited by local food consumption, memories, place attachment and behavioural intentions

    Erose Sthapit;Peter Björk;Dafnis N. Coudounaris

  • Destination foodscape: A stage for travelers' food experience

    Peter Björk;Hannele Kauppinen-Räisänen

  • Extending the memorable tourism experience construct: an investigation of memories of local food experiences

    Erose Sthapit;Dafnis N. Coudounaris;Peter Björk

  • A netnographic examination of travelers' online discussions of risks

    Peter Björk;Hannele Kauppinen-Räisänen

  • Interested in eating and drinking? How food affects travel satisfaction and the overall holiday experience

    Peter Björk;Hannele Kauppinen-Räisänen

  • What Tourism Project Managers Need to Know about Co‐operation Facilitators

    Peter Björk;Henrik Virtanen

  • Innovation Systems in Nordic Tourism

    A-M Hjalager;E H Huijbens;P Björk;Sara Nordin

  • Tourism experiences, memorability and behavioural intentions: a study of tourists in Sardinia, Italy

    Erose Sthapit;Giacomo Del Chiappa;Giacomo Del Chiappa;Dafnis N. Coudounaris;Peter Björk

  • Relative contributions of souvenirs on memorability of a trip experience and revisit intention: a study of visitors to Rovaniemi, Finland

    Erose Sthapit;Peter Björk

  • Memorable nature-based tourism experience, place attachment and tourists’ environmentally responsible behaviour

    Unknown

  • Perceived Safety as an Important Quality Dimension among Senior Tourists

    Lars-Johan Lindqvist;Peter Björk

  • Sources of value co-destruction : Uber customer perspectives

    Erose Sthapit;Peter Björk

  • Atmospherics on tour operators’ websites: Website features that stimulate emotional response

    Peter Björk

Frequent Co-Authors

Erose Sthapit
Erose Sthapit Manchester Metropolitan University
Allan M. Williams
Allan M. Williams University of Surrey
Giacomo Del Chiappa
Giacomo Del Chiappa University of Sassari

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