What is he best known for?
The fields of study he is best known for:
- Law
- Social psychology
- Marketing
His scientific interests lie mostly in Advertising, Marketing, Clothing, Social psychology and Consumer behaviour.
His Advertising research includes themes of Variety, Sensation seeking and Opinion leadership.
His Marketing research incorporates themes from Theory of planned behavior, Social commerce and Social network.
The various areas that Kim K. P. Johnson examines in his Clothing study include The Internet, Internet shopping and Service.
His work carried out in the field of Social psychology brings together such families of science as Content area and Attractiveness.
The study incorporates disciplines such as Customer satisfaction and Consumer satisfaction in addition to Consumer behaviour.
His most cited work include:
- Compulsive Buying Behavior and Its Relationship to Perceived Social Status Associated with Buying, Materialism, Self‐Esteem, and Apparel‐Product Involvement (127 citations)
- In-store mobile usage (115 citations)
- Power of consumers using social media (110 citations)
What are the main themes of his work throughout his whole career to date?
His primary areas of investigation include Clothing, Social psychology, Advertising, Marketing and Developmental psychology.
His Clothing study integrates concerns from other disciplines, such as Test, Aesthetics, Objectification, Harassment and Consumer behaviour.
In the field of Social psychology, his study on Attribution, Personality, Big Five personality traits and Affect overlaps with subjects such as Ideology.
His work on Social shopping as part of his general Advertising study is frequently connected to Structural equation modeling, thereby bridging the divide between different branches of science.
His Quality, Service and Brand loyalty study, which is part of a larger body of work in Marketing, is frequently linked to Context and Survey methodology, bridging the gap between disciplines.
He most often published in these fields:
- Clothing (42.95%)
- Social psychology (33.33%)
- Advertising (32.69%)
What were the highlights of his more recent work (between 2013-2021)?
- Clothing (42.95%)
- Advertising (32.69%)
- Marketing (32.05%)
In recent papers he was focusing on the following fields of study:
Kim K. P. Johnson mainly investigates Clothing, Advertising, Marketing, Social psychology and Test.
His studies deal with areas such as Objectification, Aesthetics, Content analysis and Sustainable consumption as well as Clothing.
His Advertising study combines topics in areas such as Theory of planned behavior and Service.
In general Marketing, his work in Quality is often linked to Extension linking many areas of study.
His Social psychology research is mostly focused on the topic Personality.
His Test research is multidisciplinary, incorporating perspectives in Job performance and Burnout.
Between 2013 and 2021, his most popular works were:
- In-store mobile usage (115 citations)
- Power of consumers using social media (110 citations)
- Consumer adoption of smart in-store technology: assessing the predictive value of attitude versus beliefs in the technology acceptance model (58 citations)
In his most recent research, the most cited papers focused on:
- Law
- Social psychology
- Marketing
Kim K. P. Johnson spends much of his time researching Social psychology, Clothing, Advertising, Marketing and Test.
His Social psychology research includes elements of Young adult, Originality, Value and Clinical psychology.
His Clothing study combines topics from a wide range of disciplines, such as Power, Social responsibility, Public relations and Donation.
The Advertising study combines topics in areas such as Brick and mortar and Store loyalty.
His work deals with themes such as Theory of planned behavior and Place attachment, which intersect with Marketing.
His study in Test is interdisciplinary in nature, drawing from both Attractiveness, Novelty and Brand loyalty.
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