World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
40
Citations
7589
World Ranking
1670
National Ranking
1

Zafar U. Ahmed publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Zafar U. Ahmed sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 115 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 169 publications — 66th percentile

66% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Zafar U. Ahmed D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Zafar U. Ahmed sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 67 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 40 D-Index — 47th percentile

47% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Overview

Zafar U. Ahmed is affiliated with Vietnam National University, Ho Chi Minh City in Vietnam. Their research primarily spans the fields of Business, Management and Accounting, as well as Social Sciences, with a strong focus on both Strategy and Management and Sociology and Political Science. Their academic work also covers Marketing, Economics and Econometrics, and Management of Technology and Innovation.

The main topics addressed in their research include:

  • International Business and FDI
  • Environmental Sustainability in Business
  • Digital Marketing and Social Media
  • Collaboration in agile enterprises
  • Consumer Behavior in Brand Consumption and Identification
  • Technology Adoption and User Behaviour
  • Innovation and Knowledge Management

Zafar U. Ahmed has published extensively in several key academic venues, among them:

  • International journal of organizational analysis
  • Journal of Transnational Management
  • Journal of Asia Business Studies
  • Thunderbird International Business Review
  • International Marketing Review

Notable recent papers include:

  • "Government policy, IT capabilities, digital transformation, and innovativeness in Post-Covid context: case of Vietnamese SMEs" (2023) published in International journal of organizational analysis
  • "Organisational resilience, ambidexterity and performance: the roles of information technology competencies, digital transformation policies and paradoxical leadership" (2023) published in International journal of organizational analysis
  • "Critical success factors determining performance of cross-border acquisition: Evidence from the African telecom market" (2020) published in Thunderbird International Business Review
  • "Conceptualizing a new model for luxury brand purchase intention in an emerging country setting" (2020) published in Journal of Transnational Management
  • "Changing tourists' preferences in the hotel industry amid COVID-19 pandemic" (2022) published in Journal of Hospitality and Tourism Technology

The scientist has collaborated frequently with a number of co-authors including Phuong V. Nguyen, Khoa T. Tran, Osama Sam Al-Kwifi, Bilal Ahmed Usmani, and Viput Ongsakul. These collaborations reflect a network that supports interdisciplinary research combining elements from technology, marketing, management, and international business contexts.

Best Publications

  • Does country of origin matter for low‐involvement products?

    Zafar U. Ahmed;James P. Johnson;Xia Yang;Chen Kheng Fatt

  • The influence of the components of a state's tourist image on product positioning strategy

    Zafar U. Ahmed

  • International Marketing Ethics from an Islamic Perspective: A Value-Maximization Approach

    Mohammad Saeed;Zafar U. Ahmed;Zafar U. Ahmed;Syeda-Masooda Mukhtar

  • Country‐of‐origin and brand effects on consumers’ evaluations of cruise lines

    Zafar U. Ahmed;James P. Johnson;Chew Pei Ling;Tan Wai Fang

  • An investigation of the status of the Malaysian construction industry

    Abdul Razak Bin Ibrahim;Matthew H. Roy;Zafar Ahmed;Ghaffar Imtiaz

  • Malaysian shopping mall behavior: an exploratory study

    Zafar U. Ahmed;Morry Ghingold;Zainurin Dahari

  • The Need for the Identification of the Constituents of a Destination's Tourist Image: A Promotion Segmentation Perspective

    Zafar U. Ahmed

  • International risk perceptions and mode of entry: a case study of Malaysian multinational firms

    Zafar U Ahmed;Osman Mohamad;Brian Tan;James P Johnson

  • To purchase or not to purchase US products: role of religiosity, animosity, and ethno-centrism among Malaysian consumers

    Zafar Ahmed;Rosdin Anang;Nor Othman;Murali Sambasivan

  • Understanding the Unique Consumer Behavior of Japanese Tourists

    Zafar U. Ahmed;Franklin B. Krohn

  • Export promotion programs of Malaysian firms: an international marketing perspective

    Zafar U Ahmed;Osman Mohamed;James P Johnson;Leong Yee Meng

  • The Impact of Barriers to Export on Export Marketing Performance

    Craig C. Julian;Zafar U. Ahmed

  • Consumer preferences for commercial Web site design: an Asia‐Pacific perspective

    Xia Yang;Zafar U. Ahmed;Morry Ghingold;Goh Sock Boon

  • Does "Made In." Matter to Consumers? A Malaysian Study of Country of Origin Effect

    Osman Mohamad;Zafar U. Ahmed;Earl D. Honeycutt;Taizoon Hyder Tyebkhan

  • Malaysian consumers' credit card usage behavior

    Zafar U. Ahmed;Ishak Ismail;M. Sadiq Sohail;Ibrahim Tabsh

  • Reversing The United States' Declining Competitiveness In The Marketing Of International Tourism: A Perspective On Future Policy

    Zafar U. Ahmed;Franklin B. Krohn

  • The empirical link between relationship marketing tools and consumer retention in retail marketing

    Jamil Bojei;Craig C. Julian;Che Aniza Binti Che Wel;Zafar U. Ahmed

  • Analyzing the dynamics of the global construction industry: past, present and future

    Abdul Razak Bin Ibrahim;Matthew H. Roy;Zafar U. Ahmed;Ghaffar Imtiaz

  • Marketing your community: correcting a negative image.

    Zafar U. Ahmed

  • The need for the identification of the constituents of a destination's tourist image: A promotional segmentation perspective

    Zafar U. Ahmed

  • Antecedents and pro-environmental consumer behavior (PECB): the moderating role of religiosity

    Shahid Nakib Bhuian;Sujeet Kumar Sharma;Irfan Butt;Zafar U. Ahmed

Frequent Co-Authors

Earl D. Honeycutt
Earl D. Honeycutt Elon University
Sanjay Dhir
Sanjay Dhir Indian Institute of Technology Delhi
Leo Paul Dana
Leo Paul Dana VIZJA University
Thurasamy Ramayah
Thurasamy Ramayah Universiti Sains Malaysia
Arshian Sharif
Arshian Sharif Sunway University
Muhammad Aslam
Muhammad Aslam King Abdulaziz University
Alkis Thrassou
Alkis Thrassou University of Nicosia
Murali Sambasivan
Murali Sambasivan Thiagarajar School of Management
Michael Christofi
Michael Christofi Cyprus University of Technology

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