Rajneesh Suri

Rajneesh Suri publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Rajneesh Suri sits on this spectrum.

Rajneesh Suri D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Rajneesh Suri sits on this spectrum.

Best Publications

• The Effects of Time Constraints on Consumers' Judgments of Prices and Products

  Rajneesh Suri;Kent B. Monroe

  570
  Citations

• 2+2=5? A framework for using co-branding to leverage a brand

  Lance Leuthesser;Chiranjeev Kohli;Rajneesh Suri

  338
  Citations

• Got slogan? Guidelines for creating effective slogans

  Chiranjeev Kohli;Lance Leuthesser;Rajneesh Suri

  281
  Citations

• The effects of perceived scarcity on consumers’ processing of price information

  Rajneesh Suri;Chiranjeev Kohli;Kent Bourdon Monroe;Kent Bourdon Monroe;Kent Bourdon Monroe

  221
  Citations

• Will social media kill branding

  Chiranjeev Kohli;Rajneesh Suri;Anuj Kapoor

  192
  Citations

• Are Men Seduced by Red? The Effect of Red Versus Black Prices on Price Perceptions.

  Nancy M. Puccinelli;Rajesh Chandrashekaran;Dhruv Grewal;Rajneesh Suri

  182
  Citations

• From food waste to value-added surplus products (VASP): Consumer acceptance of a novel food product category

  Siddharth Bhatt;Jeonggyu Lee;Jonathan Deutsch;Hasan Ayaz

  150
  Citations

• Impact of Gender Differences on the Evaluation of Promotional Emails

  Marissa V. Phillip;Rajneesh Suri

  139
  Citations

• Effects of service setting and other consumers’ age on the service perceptions of young consumers

  Mrugank V. Thakor;Rajneesh Suri;Katayoun Saleh

  112
  Citations

• The impact of the Internet and consumer motivation on evaluation of prices

  Rajneesh Suri;Mary Long;Kent Bourdon Monroe

  106
  Citations

• Brand evaluations: a comparison of fixed price and discounted price offers

  Rajneesh Suri;Rajesh V. Manchanda;Chiranjeev S. Kohli

  105
  Citations

• Are You In Good Hands?: Slogan Recall: What Really Matters

  Chiranjeev Kohli;Sunil Thomas;Rajneesh Suri

  99
  Citations

• Consumers’ willingness to pay for upcycled foods

  Siddharth Bhatt;Hongjun Ye;Jonathan Deutsch;Hasan Ayaz

  88
  Citations

• Addressing food waste: How to position upcycled foods to different generations

  Jintao Zhang;Hongjun Ye;Siddharth Bhatt;Haeyoung Jeong

  87
  Citations

• The price is right? Guidelines for pricing to enhance profitability

  Chiranjeev Kohli;Rajneesh Suri

  75
  Citations

• The effects of need for cognition and trait anxiety on price acceptability

  Rajneesh Suri;Kent Bourdon Monroe

  68
  Citations

• Defining Upcycled Food Products

  Olivia Spratt;Rajneesh Suri;Jonathan Deutsch

  68
  Citations

• Trading Effort for Money Consumers’ Cocreation Motivation and the Pricing of Service Options

  Lan Xia;Rajneesh Suri

  67
  Citations

• Retailer Marketing Communications in the Digital Age:: Getting the Right Message to the Right Shopper at the Right Time

  Daniel Villanova;Anand V. Bodapati;Nancy M. Puccinelli;Michael Tsiros

  64
  Citations

• Comparing fixed price and discounted price strategies: the role of affect on evaluations

  Rajneesh Suri;Rajesh V. Manchanda;Chiranjeev S. Kohli

  63
  Citations