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Social Sciences and Humanities
Taiwan
2026

D-Index & Metrics

Social Sciences and Humanities

D-Index
44
Citations
18062
World Ranking
3985
National Ranking
10

Research.com Recognitions

  • 2026 - Research.com Social Sciences and Humanities in Taiwan Leader Award

Overview

Hsi-Peng Lu is affiliated with the National Taiwan University of Science and Technology in Taiwan. Their research primarily focuses on the intersection of social sciences and technology, particularly exploring technology adoption, digital marketing, digital transformation, and knowledge management.

Their main fields of study span Social Sciences, with publications distributed across subfields such as Sociology and Political Science, Information Systems and Management, Computer Science Applications, Industrial and Manufacturing Engineering, and Communication.

Their research topics include:

  • Technology Adoption and User Behaviour
  • Digital Marketing and Social Media
  • Digital Games and Media
  • Digital Transformation in Industry
  • Knowledge Management and Sharing
  • Impact of Technology on Adolescents
  • Open Source Software Innovations

Hsi-Peng Lu has contributed to several scholarly venues, frequently publishing in:

  • Sustainability
  • Knowledge Management Research & Practice
  • Technological Forecasting and Social Change
  • Education and Information Technologies
  • Virtual Reality

Recent papers by Hsi-Peng Lu include:

  • "Exploring the Impact of Gamification on Users' Engagement for Sustainable Development: A Case Study in Brand Applications," 2020, Sustainability
  • "Technology roadmap of AI applications in the retail industry," 2023, Technological Forecasting and Social Change
  • "Exploring the effects of sudden institutional coercive pressure on digital transformation in colleges from teachers' perspective," 2023, Education and Information Technologies
  • "How to trigger user's willingness to participate in the metaverse? An exploration of the significant factors of the metaverse," 2024, Virtual Reality
  • "The role of intellectual capital and social capital on the intention to use MOOC," 2020, Knowledge Management Research & Practice

Hsi-Peng Lu has collaborated frequently with several co-authors, including:

  • Chiao-Shan Chen
  • Tainyi Luor
  • Tsui-Yuan Chang
  • Ping-Wu Chang
  • Hui-Chen Ho

Best Publications

  • Why do people play on-line games? an extended TAM with social influences and flow experience

    Chin-Lung Hsu;Hsi-Peng Lu

  • Why people use social networking sites: An empirical study integrating network externalities and motivation theory

    Kuan-Yu Lin;Hsi-Peng Lu

  • Towards an understanding of the behavioural intention to use a web site

    Judy Chuan-Chuan Lin;Hsipeng Lu

  • Consumer behavior in online game communities: A motivational factor perspective

    Chin-Lung Hsu;Hsi-Peng Lu

  • Factors affecting purchase intention on mobile shopping web sites

    Hsi‐Peng Lu;Philip Yu‐Jen Su

  • Adoption of the mobile Internet: An empirical study of multimedia message service (MMS)

    Chin-Lung Hsu;Hsi-Peng Lu;Huei-Hsia Hsu

  • Persuasive messages, popularity cohesion, and message diffusion in social media marketing

    Yu Ting Chang;Hueiju Yu;Hsi Peng Lu

  • Antecedents and consequences of trust in online product recommendations: An empirical study in social shopping

    Kuo‐Lun Hsiao;Judy Chuan‐Chuan Lin;Xiang‐Ying Wang;Hsi‐Peng Lu

  • An empirical study of the effect of perceived risk upon intention to use online applications

    Hsi‐Peng Lu;Chin‐Lung Hsu;Hsiu‐Ying Hsu

  • Effects of e‐service quality on loyalty intention: an empirical study in online auction

    Chia‐Hui Yen;Hsi‐Peng Lu

  • Factors influencing online music purchase intention in Taiwan

    Ching‐Wen Chu;Hsi‐Peng Lu

  • The influence of extro/introversion on the intention to pay for social networking sites

    Hsi-Peng Lu;Kuo-Lun Hsiao

  • Intention to continue using Facebook fan pages from the perspective of social capital theory.

    Kuan-Yu Lin;Hsi-Peng Lu

  • Why do people play mobile social games? An examination of network externalities and of uses and gratifications

    Pei-Shan Wei;Hsi-Peng Lu

  • An examination of the celebrity endorsements and online customer reviews influence female consumers' shopping behavior

    Pei-Shan Wei;Hsi-Peng Lu

  • The role of experience and innovation characteristics in the adoption and continued use of e-learning websites

    Hsiu-Li Liao;Hsi-Peng Lu

  • Understanding intention to continuously share information on weblogs

    Hsi‐Peng Lu;Kuo‐Lun Hsiao

  • Predicting mobile social network acceptance based on mobile value and social influence

    Kuan-Yu Lin;Hsi-Peng Lu

  • The role of Internet addiction in online game loyalty: an exploratory study

    Hsi‐Peng Lu;Shu‐ming Wang

  • Toward an understanding of the behavioral intention to use a social networking site: An extension of task-technology fit to social-technology fit

    Hsi-Peng Lu;Yi-Wen Yang

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