What is he best known for?
The fields of study he is best known for:
- Social science
- Social psychology
- Developmental psychology
His scientific interests lie mostly in Social psychology, Content analysis, Construct, Media literacy and Meaning.
He has included themes like Secondary education, Coding and Cultivation theory in his Social psychology study.
The various areas that W. James Potter examines in his Secondary education study include Regression analysis and Perception.
His Content analysis study is concerned with Social science in general.
His studies in Media literacy integrate themes in fields like Mathematics education, Variety and Information processing.
His work deals with themes such as Theoretical definition and Construct validity, which intersect with Identity.
His most cited work include:
- Rethinking validity and reliability in content analysis (967 citations)
- An Analysis of Thinking and Research about Qualitative Methods (330 citations)
- Cultivation Theory and Research: A Conceptual Critique. (202 citations)
What are the main themes of his work throughout his whole career to date?
W. James Potter mainly investigates Social psychology, Content analysis, Mass media, Media literacy and Television viewing.
He combines subjects such as Cultivation theory and Perception with his study of Social psychology.
His work investigates the relationship between Content analysis and topics such as Developmental psychology that intersect with problems in Primary education, Affect and Educational research.
His study on Media system dependency theory is often connected to Scholarship as part of broader study in Mass media.
His Media literacy research incorporates elements of Mathematics education, Public relations and Information processing.
In his work, Luck is strongly intertwined with Secondary education, which is a subfield of Television viewing.
He most often published in these fields:
- Social psychology (50.82%)
- Content analysis (19.67%)
- Mass media (18.03%)
What were the highlights of his more recent work (between 2009-2019)?
- Mass media (18.03%)
- Media literacy (11.48%)
- Social psychology (50.82%)
In recent papers he was focusing on the following fields of study:
W. James Potter spends much of his time researching Mass media, Media literacy, Social psychology, Media studies and Psychological intervention.
His Mass media research is multidisciplinary, incorporating elements of Social science, Cognitive science and Meaning.
The subject of his Media literacy research is within the realm of Pedagogy.
His work on Curriculum, Information literacy and Critical literacy as part of general Pedagogy study is frequently connected to State, therefore bridging the gap between diverse disciplines of science and establishing a new relationship between them.
The study incorporates disciplines such as Cognitive psychology and Ostensive definition in addition to Social psychology.
His studies deal with areas such as Empirical research and Cultivation theory as well as Value.
Between 2009 and 2019, his most popular works were:
- The State of Media Literacy (145 citations)
- A Critical Analysis of Cultivation Theory (66 citations)
- Conceptualizing Mass Media Effect (40 citations)
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