What is he best known for?
The fields of study he is best known for:
- Microeconomics
- Law
- Statistics
Microeconomics, Common value auction, Auction theory, Bidding and English auction are his primary areas of study.
R. Preston McAfee performs multidisciplinary study in Microeconomics and Bertrand paradox in his work.
His studies in Common value auction integrate themes in fields like Industrial organization, Competitor analysis and Mechanism design.
His Bidding research is multidisciplinary, relying on both Government and Finance.
His study explores the link between English auction and topics such as Revenue equivalence that cross with problems in Reverse auction.
His work deals with themes such as Multiunit auction and Eauction, which intersect with Dutch auction.
His most cited work include:
- Auctions and Bidding (1989 citations)
- Multiproduct Monopoly, Commodity Bundling, and Correlation of Values (624 citations)
- Analyzing the Airwaves Auction (460 citations)
What are the main themes of his work throughout his whole career to date?
His primary areas of study are Microeconomics, Common value auction, Industrial organization, Advertising and Bidding.
His Microeconomics study frequently involves adjacent topics like Ex-ante.
His Common value auction research incorporates themes from Econometrics, Revenue and Externality.
His research investigates the connection with Econometrics and areas like Price discrimination which intersect with concerns in Monopoly.
His Advertising study incorporates themes from Display advertising, Online advertising, Marketing and Payment.
R. Preston McAfee interconnects Unique bid auction, Revenue equivalence, Spectrum auction and Auction theory in the investigation of issues within English auction.
He most often published in these fields:
- Microeconomics (38.24%)
- Common value auction (25.00%)
- Industrial organization (15.44%)
What were the highlights of his more recent work (between 2010-2020)?
- Common value auction (25.00%)
- Advertising (12.50%)
- Microeconomics (38.24%)
In recent papers he was focusing on the following fields of study:
R. Preston McAfee mainly focuses on Common value auction, Advertising, Microeconomics, Revenue and Quality.
The Common value auction study combines topics in areas such as Ranking, Production and Externality.
The concepts of his Advertising study are interwoven with issues in Display advertising, Online advertising, Marketing and Payment.
His Microeconomics research integrates issues from Generalization and Purchasing.
The study incorporates disciplines such as Value, Mathematical economics and Position in addition to Revenue.
His research in English auction intersects with topics in Vickrey auction, Bid shading, Auction theory and Discounting.
Between 2010 and 2020, his most popular works were:
- The Economic and Cognitive Costs of Annoying Display Advertisements (64 citations)
- Evaluating big deal journal bundles (63 citations)
- The cost of annoying ads (44 citations)
In his most recent research, the most cited papers focused on:
- Law
- Microeconomics
- Statistics
R. Preston McAfee focuses on Advertising, Online advertising, Industrial organization, Payment and Common value auction.
His Online advertising study combines topics in areas such as Incentive, Bidding, Information leakage and Information sharing.
The various areas that R. Preston McAfee examines in his Industrial organization study include Production, Capital expenditure, Procurement and Investment incentives, Investment.
His Common value auction research incorporates elements of Ranking, Quality Score and Log-normal distribution.
His Display advertising study frequently links to adjacent areas such as Microeconomics.
His Microeconomics study frequently intersects with other fields, such as Value of information.
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