Richard W. Olshavsky

Best Publications

• A reexamination of the determinants of consumer satisfaction

  Richard A. Spreng;Scott B. MacKenzie;Richard W. Olshavsky

  3762
  Citations

• A Reexamination of the Determinants of Consumer Satisfaction

  Unknown

  992
  Citations

• Consumer Decision Making—Fact or Fiction?

  Richard W. Olshavsky;Donald H. Granbois

  752
  Citations

• Consumer Expectations, Product Performance, and Perceived Product Quality:

  Richard W. Olshavsky;John A. Miller

  640
  Citations

• A Desires Congruency Model of Consumer Satisfaction

  Richard A. Spreng;Richard W. Olshavsky

  501
  Citations

• Task Complexity and Contingent Processing in Brand Choice

  Denis A. Lussier;Richard W. Olshavsky

  397
  Citations

• Task complexity and contingent processing in decision making: A replication and extension

  Richard W. Olshavsky

  350
  Citations

• Consumer Expectations, Product Performance, and Perceived Product Quality

  Unknown

  346
  Citations

• The False Consensus Effect in Estimates of Smoking Prevalence Underlying Mechanisms

  Steven J. Sherman;Clark C. Presson;Laurie Chassin;Eric Corty

  302
  Citations

• External Search: The Role of Consumer Beliefs:

  Calvin P. Duncan;Richard W. Olshavsky

  268
  Citations

• Self-Images and Cigarette Smoking in Adolescence

  Laurie Chassin;Clark C. Presson;Steven J. Sherman;Eric Corty

  237
  Citations

• Shortening of the PLC—AN Empirical Test

  William Qualls;Richard W. Olshavsky;Ronald E. Michaels

  228
  Citations

• An Exploratory Study of the Innovation Evaluation Process

  Richard W. Olshavsky;Richard A. Spreng

  204
  Citations

• Exploring Alternative Antecedents of Customer Delight

  Unknown

  143
  Citations

• Industrial Buyers’ Choice Strategies: A Protocol Analysis:

  Lowell E. Crow;Richard W. Olshavsky;John O. Summers

  132
  Citations

• Cognitive Maps of Retail Locations: An Investigation of Some Basic Issues

  David B. MacKay;Richard W. Olshavsky

  98
  Citations

• External Search: The Role of Consumer Beliefs

  Unknown

  94
  Citations

• Customer–Salesman Interaction in Appliance Retailing:

  Richard W. Olshavsky

  93
  Citations

• Smoking Intentions in Adolescents Direct Experience and Predictability

  Steven J. Sherman;Clark C. Presson;Laurie Chassin;Michelle Bensenberg

  93
  Citations

• A Selective Review of Travel-Mode Choice Models

  Richard Barff;David Mackay;Richard W. Olshavsky

  90
  Citations