Sarah Tanford

Sarah Tanford publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Sarah Tanford sits on this spectrum.

Sarah Tanford D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Sarah Tanford sits on this spectrum.

Best Publications

• Determinants of customer loyalty and purchasing behavior for full-service and limited-service hotels.

  Sarah Tanford;Carola Raab;Yen-Soon Kim

  246
  Citations

• Festival attributes and perceptions: a meta-analysis of relationships with satisfaction and loyalty.

  Sarah L Tanford;Shinyong Jung

  239
  Citations

• The Influence of Reward Program Membership and Commitment on Hotel Loyalty

  Sarah Tanford;Carola Raab;Yen-Soon Kim

  169
  Citations

• Building loyalty through reward programs: the influence of perceptions of fairness and brand attachment.

  Eunmin Hwang;Seyhmus Baloglu;Sarah Tanford

  158
  Citations

• The impact of tier level on attitudinal and behavioral loyalty of hotel reward program members

  Unknown

  118
  Citations

• Evaluating Loyalty Constructs Among Hotel Reward Program Members Using eWom

  Orie Berezan;Carola Raab;Sarah Tanford;Yen-Soon Kim

  114
  Citations

• Travel Packaging on the Internet: : The Impact of Pricing Information and Perceived Value on Consumer Choice

  Sarah Tanford;Seyhmus Baloglu;Mehmet Erdem

  112
  Citations

• Antecedents and Outcomes of Hospitality Loyalty A Meta-Analysis

  Sarah L Tanford

  110
  Citations

• Priming social media and framing cause-related marketing to promote sustainable hotel choice

  Sarah Tanford;Minji Kim;Eun Joo Kim

  108
  Citations

• Understanding the Impact of Negative and Positive Traveler Reviews Social Influence and Price Anchoring Effects

  Laura A. Book;Sarah Tanford;Yang-Su Chen

  101
  Citations

• Online Traveler Reviews as Social Influence: Price Is No Longer King

  Unknown

  97
  Citations

• Casino Loyalty: The Influence of Loyalty Program, Switching Costs, and Trust:

  Seyhmus Baloglu;Yun Ying (Susan) Zhong;Sarah Tanford

  90
  Citations

• Factors that Influence Attendance, Satisfaction, and Loyalty for Conventions

  Sarah Tanford;Rhonda Montgomery;Kathleen B. Nelson

  87
  Citations

• Antecedents of Mandatory Customer Participation in Service Encounters: An Empirical Study

  Sandy C. Chen;Carola Raab;Sarah Tanford

  85
  Citations

• The Effect of Availability Heuristics in Online Consumer Reviews

  Nadia Hanin Nazlan;Sarah Tanford;Rhonda Montgomery

  68
  Citations

• The indirect impact of casual dining on low-end gaming in destination and local casinos

  Sarah Tanford;Anthony F. Lucas

  56
  Citations

• How We Complain: The Effect Of Personality On Consumer Complaint Channels

  Riley Berry;Sarah Tanford;Rhonda Montgomery;Alison J. Green

  48
  Citations

• What’s in a Word? Building Program Loyalty through Social Media Communication

  Carola Raab;Orie Berezan;Anjala S Krishen;Sarah L Tanford

  44
  Citations

• Is a picture really worth a thousand words?: An experiment on hotel Facebook message effectiveness

  Xi Yu Leung;Sarah L Tanford;Lan Jiang

  44
  Citations

• Applying the Loyalty Matrix to Evaluate Casino Loyalty Programs

  Sarah Tanford;Seyhmus Baloglu

  42
  Citations