World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
30
Citations
7494
World Ranking
2920
National Ranking
470

Best Publications

  • Marketing: An Introduction

    Gary Armstrong;Philip Kotler;Michael J. Harker;Ross Brennan

  • Are students customers? TQM and marketing perspectives

    Lynne Eagle;Ross Brennan

  • Adaptive Behavior in Buyer–Supplier Relationships

    Ross Brennan;Peter W. Turnbull

  • The Use of Social Media in B2B Marketing and Branding : An Exploratory Study

    Ross Brennan;Robin Croft

  • Strategic thinking and the IMP approach : A comparative analysis

    Enrico Baraldi;Ross Brennan;Debbie Harrison;Annalisa Tunisini

  • Dyadic adaptation in business‐to‐business markets

    Unknown

  • Should we worry about an “academic‐practitioner divide” in marketing?

    Ross Brennan

  • Managerial relevance in academic research: an exploratory study

    Paul Ankers;Ross Brennan

  • Exploring the Implementation of Ethics in U.K. Accounting Programs

    Firoozeh Ghaffari;Orthodoxia Kyriacou;Ross Brennan

  • Marketing simulation games: student and lecturer perspectives

    Lynn Vos;Ross Brennan

  • Fear appeals in anti-smoking advertising : how important is self-efficacy?

    Simon Manyiwa;Ross Brennan

  • Contemporary Strategic Marketing

    Ross Brennan;Paul R. Baines;Paul Garneau;Lynn Vos

  • Doing business in China: is the importance of guanxi diminishing?

    Jonathan S. Wilson;Ross Brennan

  • Adaptation in inter‐firm relationships: classification, motivation, calculation

    Sven‐Oliver Schmidt;Katherine Tyler;Ross Brennan

  • Sophistry, relevance and technology transfer in management research: an IMP perspective

    Ross Brennan;Peter W Turnbull

  • Mind the gap : The relevance of marketing education to marketing practice

    Lindsay Stringfellow;Sean Ennis;Ross Brennan;Michael John Harker

  • In search of relevance: Is there an academic‐practitioner divide in business‐to‐business marketing?

    Ross Brennan;Paul Ankers

  • Buyer/supplier partnering in British industry: The automotive and telecommunications sectors

    Ross Brennan

  • The structuration of relational space: Implications for firm and regional competitiveness

    John Nicholson;Dimitrios Tsagdis;Ross Brennan

  • Transferring Western HRM practices to developing countries: The case of a privatized utility in Jordan

    Faten Z. Baddar Al‐Husan;Ross Brennan;Phil James

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