2026 Kara Chan: Social Sciences and Humanities Researcher – H-Index, Publications & Awards

D-Index & Metrics

Discipline name	D-Index	World Ranking	Current World Ranking	National Ranking	Current National Ranking	Publications	Citations
Social Sciences and Humanities	39	5665	5260	88	86	233	6487

Discipline name

D-Index

World Ranking

Current World Ranking

National Ranking

Current National Ranking

Publications

Citations

Social Sciences and Humanities

5665

5260

233

6487

Social Sciences and Humanities

D-Index

Citations

6487

World Ranking

5665

National Ranking

Overview

Kara Chan is affiliated with Hong Kong Baptist University in China and has made contributions in the fields of Social Sciences and Business, Management and Accounting. Their research spans several subfields, including Marketing, Sociology and Political Science, Education, Gender Studies, and Social Psychology.

The main topics covered in Kara Chan's work include:

Consumer Behavior in Brand Consumption and Identification
Digital Marketing and Social Media
Media, Gender, and Advertising
Gender, Feminism, and Media
Cultural Differences and Values
Social Media and Politics
Consumer Retail Behavior Studies

Kara Chan has published research in a variety of venues, with frequent publications in:

Young Consumers Insight and Ideas for Responsible Marketers
Asian Journal of Business Research
PLoS ONE
Health & New Media Research
International Journal of Higher Education and Sustainability

Their recent papers include:

"How influencers' social media posts have an influence on audience engagement among young consumers," 2023, Young Consumers Insight and Ideas for Responsible Marketers
"How do crazy rich Asians perceive sustainable luxury? Investigating the determinants of consumers' willingness to pay a premium price," 2023, Journal of Retailing and Consumer Services
"Perception of advertisements with celebrity endorsement among mature consumers," 2020, Journal of Marketing Communications
""I'm (Not) Offended by Whom I See!" The Role of Culture and Model Ethnicity in Shaping Consumers' Responses toward Offensive Nudity Advertising in Asia and Western Europe," 2021, Journal of Advertising
"The effects of life events on the development of materialism and compulsive consumption: a life course study in the United States and Hong Kong," 2020, Journal of Global Scholars of Marketing Science

Kara Chan frequently collaborates with other researchers. Their common coauthors include:

Fei Fan
Md. Ruhul Kabir
Maggie Fung
Yan Wang
Jun-Hwa Cheah

Best Publications

Mass communication and pro-environmental behaviour: waste recycling in Hong Kong

Kara K W Chan

499
Citations
Market Segmentation of Green Consumers in Hong Kong

Kara K W Chan

360
Citations
Impact of celebrity endorsement in advertising on brand image among Chinese adolescents

Kara K W Chan;yu Leung ng;Edwin K. Luk

343
Citations
Materialism and Social Comparison among Adolescents

Kara K W Chan;Gerard P Prendergast

327
Citations
Parent‐child communications about consumption and advertising in China

Kara K W Chan;James U. McNeal

216
Citations
Consumers' response to offensive advertising: a cross cultural study

Kara K W Chan;Lyann Li;Sandra Diehl;Ralf Terlutter

212
Citations
Low-dose metronomic chemotherapy: a systematic literature analysis.

K. Lien;S. Georgsdottir;L. Sivanathan;K. Chan

208
Citations
Social comparison, imitation of celebrity models and materialism among Chinese youth

Kara K W Chan;Gerard P Prendergast

207
Citations
Use of the internet and traditional media among young people

Kara K W Chan;Wei Fang

188
Citations
Environmental performance measurement indicators in construction

Vivian Wing Yan Tam;C. M. Tam;S. X. Zeng;K .K. Chan

181
Citations
Benefits and stressors - Perceived effects of ICT use on employee health and work stress: An exploratory study from Austria and Hong Kong.

Katharina Ninaus;Sandra Diehl;Ralf Terlutter;Kara Chan

179
Citations
Environmental attitudes and behaviour of secondary school students in Hong Kong

Kara K. W. Chan

170
Citations
Using theory of planned behavior to predict healthy eating among Danish adolescents

Alice Grønhøj;Tino Bech‐Larsen;Kara Chan;Lennon Tsang

148
Citations
Advertising appeals and cultural values in television commercialsA comparison of Hong Kong and Korea

Young Sook Moon;Kara K W Chan

141
Citations
PHARMACOKINETICS OF PROPOFOL IN CHILDREN

R.D.M. Jones;K. Chan;L.J. Andrew

124
Citations
One Country, Two Systems: Cultural Values Reflected in Chinese and Hong Kong Television Commercials

Kara K W Chan;Hong Cheng

119
Citations
The effect of ageing on plasma pethidine concentration.

K Chan;MJ Kendall;M Mitchard;WD Wells

113
Citations
Hong Kong children's understanding of television advertising

Kara K W Chan

106
Citations
Determinants for materialism among adolescents in Singapore

Carrie Ferle;Kara K W Chan

100
Citations
Communicating healthy eating to adolescents

Kara K W Chan;Gerard P Prendergast;Alice Grønhøj;Tino Bech-Larsen

93
Citations

Frequent Co-Authors

Peter Huxley Bangor University

Sheung-Tak Cheng Education University of Hong Kong

Hye-Jin Paek Hanyang University

Glen T. Cameron University of Missouri

External Links

Personal website of Kara Chan Google Scholar page

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