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Social Sciences and Humanities
USA
2026

D-Index & Metrics

Social Sciences and Humanities

D-Index
89
Citations
43021
World Ranking
206
National Ranking
98

Research.com Recognitions

  • 2026 - Research.com Social Sciences and Humanities in United States Leader Award
  • 2025 - Research.com Social Sciences and Humanities in United States Leader Award
  • 2012 - Fellow of the American Association for the Advancement of Science (AAAS)

Overview

Dietram A. Scheufele is a researcher affiliated with the University of Wisconsin-Madison in the United States. Their academic contributions span primarily the social sciences, with a focus on sociology and political science, communication, molecular biology, literature and literary theory, and social psychology. Scheufele's scholarly work extensively addresses several interconnected topics within these fields.

Main research themes in Scheufele's work include:

  • Climate Change Communication and Perception
  • Misinformation and Its Impacts
  • Social Media and Politics
  • CRISPR and Genetic Engineering
  • Media Influence and Health
  • Public Relations and Crisis Communication
  • Genetically Modified Organisms Research

Scheufele has published articles in a variety of academic venues. Their most frequent publication outlets include:

  • Proceedings of the National Academy of Sciences
  • Public Understanding of Science
  • New Media & Society
  • PLoS ONE
  • Journal of Science Communication

Among recent papers featuring Scheufele as author or co-author are:

  • "Believing and sharing misinformation, fact-checks, and accurate information on social media: The role of anxiety during COVID-19" (2021, New Media & Society)
  • "What we know about effective public engagement on CRISPR and beyond" (2021, Proceedings of the National Academy of Sciences)
  • "Whose AI? How different publics think about AI and its social impacts" (2022, Computers in Human Behavior)
  • "The science of YouTube: What factors influence user engagement with online science videos?" (2022, PLoS ONE)
  • "Factuality challenges in the era of large language models and opportunities for fact-checking" (2024, Nature Machine Intelligence)

Scheufele collaborates regularly with a number of frequent coauthors, including Dominique Brossard, Michael A. Xenos, Nicole M. Krause, Isabelle Freiling, and Emily L. Howell. Their partnerships reflect a broad interdisciplinary approach across communication and social sciences.

In recognition of scientific contributions, Scheufele was named a Fellow of the American Association for the Advancement of Science (AAAS) in 2012.

Best Publications

  • Framing as a theory of media effects

    Dietram A. Scheufele

  • Framing, Agenda Setting, and Priming: The Evolution of Three Media Effects Models

    Dietram A. Scheufele;David Tewksbury

  • Agenda-Setting, Priming, and Framing Revisited: Another Look at Cognitive Effects of Political Communication

    Dietram A. Scheufele

  • Community, Communication, and Participation: The Role of Mass Media and Interpersonal Discussion in Local Political Participation

    Jack M. Mcleod;Dietram A. Scheufele;Patricia Moy

  • What’s next for science communication? Promising directions and lingering distractions

    Matthew C. Nisbet;Dietram A. Scheufele

  • The Nasty Effect: Online Incivility and Risk Perceptions of Emerging Technologies

    Ashley A. Anderson;Dominique Brossard;Dietram A. Scheufele;Michael A. Xenos

  • The End of Framing as we Know it … and the Future of Media Effects

    Michael A. Cacciatore;Dietram A. Scheufele;Shanto Iyengar

  • Science audiences, misinformation, and fake news.

    Dietram A. Scheufele;Nicole M. Krause

  • Connecting News Media Use with Gaps in Knowledge and Participation

    William P. Eveland;Dietram A. Scheufele

  • The public and nanotechnology: How citizens make sense of emerging technologies

    Dietram A. Scheufele;Bruce V. Lewenstein

  • Think about it This Way: Attribute Agenda-Setting Function of the Press and the public's Evaluation of a Local Issue:

    Sei-Hill Kim;Dietram A. Scheufele;James Shanahan

  • Exploring motivations for consumer Web use and their implications for e‐commerce

    Jessica L. Joines;Clifford W. Scherer;Dietram A. Scheufele

  • Being a citizen online - New opportunities and dead ends

    Dietram A. Scheufele;Matthew C. Nisbet

  • Science, New Media, and the Public

    Dominique Brossard;Dietram A. Scheufele

  • News Framing Theory and Research

    David H Tewksbury;Dietram A. Scheufele

  • Social Structure and Citizenship: Examining the Impacts of Social Setting, Network Heterogeneity, and Informational Variables on Political Participation

    Dietram A. Scheufele;Matthew C. Nisbet;Dominique Brossard;Erik C. Nisbet

  • Public Attitudes toward Emerging Technologies: Examining the Interactive Effects of Cognitions and Affect on Public Attitudes toward Nanotechnology

    Chul-Joo Lee;Dietram A. Scheufele;Bruce V. Lewenstein

  • Knowledge, Reservations, or Promise?: A Media Effects Model for Public Perceptions of Science and Technology

    Matthew C. Nisbet;Dietram A. Scheufele;James Shanahan;Patricia Moy

  • Examining Differential Gains from Mass Media and their Implications for Participatory Behavior

    Dietram A. Scheufele

  • Personality Strength and Social Capital The Role of Dispositional and Informational Variables in the Production of Civic Participation

    Dietram A. Scheufele;Dhavan V. Shah

  • The Oxford handbook of the science of science communication

    Kathleen Hall Jamieson;Dan Kahan;Dietram A. Scheufele

  • Mediated politics: Communication in the future of democracy.

    D. A. Scheufele

Frequent Co-Authors

Dominique Brossard
Dominique Brossard University of Wisconsin–Madison
James Shanahan
James Shanahan Indiana University
Matthew C. Nisbet
Matthew C. Nisbet Northeastern University
Bret R. Shaw
Bret R. Shaw University of Wisconsin–Madison
Jack M. McLeod
Jack M. McLeod University of Wisconsin–Madison
Sharon Dunwoody
Sharon Dunwoody University of Wisconsin–Madison
Dhavan V. Shah
Dhavan V. Shah University of Wisconsin–Madison
Baruch Fischhoff
Baruch Fischhoff Carnegie Mellon University
R. Lance Holbert
R. Lance Holbert Temple University
Paul F. Nealey
Paul F. Nealey University of Chicago

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