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D-Index & Metrics

Business and Management

D-Index
34
Citations
4954
World Ranking
2343
National Ranking
370

Overview

Nicholas Alexander is affiliated with Lancaster University in the United Kingdom and has a research portfolio primarily situated in the field of Business, Management and Accounting. Their scholarly work spans several subfields including Marketing, Atomic and Molecular Physics, and Optics, Cognitive Neuroscience, Museology, as well as Tourism, Leisure and Hospitality Management.

Their research topics cover a diverse range of areas such as Consumer Behavior in Brand Consumption and Identification, Atomic and Subatomic Physics Research, Functional Brain Connectivity Studies, Wine Industry and Tourism, Diverse Scientific Research in Ukraine, Digital Marketing and Social Media, and Customer Service Quality and Loyalty.

Alexander has published in various academic venues including:

  • Legal Ukraine
  • Journal of Brand Management
  • Journal of Service Management
  • bioRxiv (Cold Spring Harbor Laboratory)
  • Business History

Recent papers authored or co-authored by Nicholas Alexander include:

  • The anthropomorphic brand logo and its effect on perceived functional performance, 2022, Journal of Brand Management
  • Theorising brand aura, 2022, Journal of Service Management
  • Modelling optically pumped magnetometer interference as a mean (magnetic) field, 2020, bioRxiv (Cold Spring Harbor Laboratory)
  • Interinstitutional shaping of retail innovation: The nineteenth century retail arcade, 2022, Business History
  • Transformational retailing and the emergence of a modern brand: Liberty of London, 1875-1900, 2020, History of Retailing and Consumption

The research collaboration network of Alexander includes frequent co-authors such as:

  • Anne Marie Doherty
  • Tim M. Tierney
  • Stephanie Mellor
  • Robert A. Seymour
  • George C. O'Neill

The blend of publications indicates an interdisciplinary approach, integrating perspectives from marketing and business history with physical sciences and cognitive neuroscience. This interdisciplinary scope is reflected in the range of journals and topics covered in Alexander's work.

Best Publications

  • The retail internationalisation process

    Nicholas Alexander;Hayley Myers

  • Brand authentication: creating and maintaining brand auras

    Nicholas Alexander

  • Retailers and International Markets: Motives for Expansion

    Nicholas Alexander

  • Internationalization motives and facilitating factors : qualitative evidence from smaller specialist retailers

    Karise Hutchinson;Nicholas Alexander;Barry Quinn;Anne Marie Doherty

  • The role of management characteristics in the internationalisation of SMEs: Evidence from the UK retail sector

    Karise Hutchinson;Barry Quinn;Nicholas Alexander

  • International retail divestment

    Nicholas Alexander;Barry Quinn

  • Relationship development in international retail franchising: Case study evidence from the UK fashion sector

    Anne Marie Doherty;Nicholas Alexander

  • Retail financial services: transaction to relationship marketing

    Nicholas Alexander;Mark Colgate

  • International retail franchising: a conceptual framework

    Barry Quinn;Nicholas Alexander

  • SME retailer internationalisation: case study evidence from British retailers

    Karise Hutchinson;Barry Quinn;Nicholas Alexander

  • The internationalisation of small to medium-sized retail companies: towards a conceptual framework

    Karise Hutchinson;Barry Quinn;Nicholas Alexander

  • Power and control in international retail franchising

    Anne Marie Doherty;Nicholas Alexander

  • International market selection : Measuring actions instead of intentions

    Nicholas Alexander;Mark Rhodes;Hayley Myers

  • Consumer demographics, ethnocentrism, cultural values, and acculturation to the global consumer culture: A retail perspective

    Jason M. Carpenter;Marguerite Moore;Nicholas Alexander;Anne Marie Doherty

  • Internationalisation: A Comparison of the Hotel and Retail Sectors

    Nicholas Alexander;Andrew Lockwood

  • Acculturation to the global consumer culture: a generational cohort comparison

    Jason Carpenter;Marguerite Moore;Anne Marie Doherty;Nicholas Alexander

  • The Internationalisation of Retailing

    Gary Akehurst;Nicholas Alexander

  • Internationalisation: interpreting the motives

    N S Alexander

  • Banks, retailers and their customers: a relationship marketing perspective

    Mark Colgate;Nicholas Alexander

  • International Retail Divestment Activity

    Nicholas Alexander;Barry Quinn;Patricia Cairns

  • Global Marketing: A Decision Oriented Approach

    Nicholas Alexander

Frequent Co-Authors

Jules Pretty
Jules Pretty University of Essex
Audrey Gilmore
Audrey Gilmore University of Ulster

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