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Journal of International Marketing
H-index 19

Journal of International Marketing

1069-031X

Published by: American Marketing Association

https://www.ama.org/journal-of-international-marketing/

Ranking & Metrics

Discipline name Position Best Scientists Publications D-Index
Business and Management 169 42 46 18

Additional Metrics

Number of Best Scientists*: 46
Documents by Best Scientists*: 51
Top 100 Ranked Scientists*: 4
SCIMAGO H-index: 110
SCIMAGO SJR: 1.683
Impact Factor: 4.2

Overview

Top Research Topics at Journal of International Marketing?

The objective of the journal is to combine knowledge in the areas of Marketing, Industrial organization, Advertising, International marketing and Internationalization. Marketing research featured in the journal incorporates concerns from various other topics such as Context (language use), Export performance and Emerging markets. It focuses on Industrial organization but the discussions also offer insight into other areas such as New product development, Multinational corporation, China, Sample (statistics) and Competitive advantage.

The majority of Advertising studies are focused on the issues of Brand management. Issues in Brand management were discussed, taking into consideration concepts from other disciplines like Brand equity and Brand awareness. It focuses on International marketing as well as the interrelated topic of Public relations.

Internationalization study tackled is connected to the field of Process (engineering). The work on Marketing management tackled in Journal of International Marketing brings together disciplines like Marketing research and Marketing mix.

  • Marketing (48.29%)
  • Industrial organization (22.44%)
  • Advertising (11.89%)

What are the most cited papers published in the journal?

  • Entrepreneurship and Marketing Strategy: The SME under Globalization: (634 citations)
  • Born Global or Gradual Global? Examining the Export Behavior of Small and Medium-Sized Enterprises: (522 citations)
  • A Strategic Approach to Internationalization: A Traditional Versus a “Born-Global” Approach (495 citations)

Research areas of the most cited articles at Journal of International Marketing:

The journal publications primarily focus on research topics in Marketing, Industrial organization, Internationalization, Advertising and Export performance. The published papers facilitate discussions on Marketing that incorporate concepts from other fields like Globalization and Perception. The Industrial organization research tackled in the most cited publications is interrelated with Test (assessment) which concerns subjects like Control (management), Sample (statistics) and Hofstede's cultural dimensions theory.

What topics the last edition of the journal is best known for?

  • Law
  • Marketing
  • China

The previous edition focused in particular on these issues:

The journal is organized to address concerns in the fields of International marketing, Industrial organization, Public relations, Social psychology and Cultural diversity. Journal of International Marketing explores issues in International marketing which can be linked to other research areas like Bibliometrics, Intellectual structure, Econometrics and Common-method variance. While work presented in the journal provided substantial information on Industrial organization, it also covered topics in Context (language use), Ambidexterity, Segmentation, Internationalization and Coopetition.

The research on Internationalization tackled can also make contributions to studies in the areas of Construct (philosophy), Relational view, Financial performance and Scope (project management). It facilitates discussions in Moderated mediation and Affect (psychology) as part of the larger field of Social psychology, however, it also tackles fields such as Systematic review. The studies in Cultural diversity featured incorporate elements of Consumer engagement, Digital ecosystem, International business, Advertising and Digital business.

The most cited articles from the last journal are:

  • Research Constituents, Intellectual Structure, and Collaboration Patterns in Journal of International Marketing: An Analytical Retrospective: (8 citations)
  • Perceived Brand Globalness/Localness: A Systematic Review of the Literature and Directions for Further Research: (5 citations)
  • Prevention- Versus Promotion-Focus Regulatory Efforts on the Disease Incidence and Mortality of COVID-19: A Multinational Diffusion Study Using Functional Data Analysis (4 citations)

Papers citation over time

A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.

The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.

The top authors publishing in Journal of International Marketing (based on the number of publications) are:

  • Adamantios Diamantopoulos (20 papers) absent at the last edition,
  • Sevgin Eroglu (18 papers) absent at the last edition,
  • David A. Griffith (16 papers) published 1 paper at the last edition,
  • S. Tamer Cavusgil (14 papers) absent at the last edition,
  • Constantine S. Katsikeas (13 papers) absent at the last edition.

The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.

Only papers with recognized affiliations are considered

The top affiliations publishing in Journal of International Marketing (based on the number of publications) are:

  • Michigan State University (56 papers) absent at the last edition,
  • Saint Petersburg State University (23 papers) absent at the last edition,
  • University of Leeds (22 papers) published 2 papers at the last edition,
  • Georgia State University (21 papers) absent at the last edition,
  • University of Vienna (16 papers) absent at the last edition.

The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.

Publication chance based on affiliation

The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.

The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.

During the most recent 2021 edition, 88.89% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 66.67% were posted by at least one author from the top 10 institutions publishing in the journal. Another 0.00% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 0.00% of all publications and 33.33% were from other institutions.

Returning Authors Index

A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.

The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.

Returning Institution Index

The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.

The experience to innovation index

Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).

The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:

  • Novice - P < 5 or C < 25 (the number of publications less than 5 or the number of citations less than 25),
  • Competent - P < 10 or C < 100 (the number of publications less than 10 or the number of citations less than 100),
  • Experienced - P < 25 or C < 625 (the number of publications less than 25 or the number of citations less than 625),
  • Master - P < 50 or C < 2500 (the number of publications less than 50 or the number of citations less than 2500),
  • Star - P ≥ 50 and C ≥ 2500 (both the number of publications greater than 50 and the number of citations greater than 2500).

The chart below illustrates experience levels of first authors in cases of publications with multiple authors.

Practical Application in Industries

An essential aspect of research is its practical application in various industries. It's noteworthy to discuss how concepts from international marketing, industrial organization, and advertising apply in real-world scenarios. For example, industrial organization research can significantly influence the structure and strategy planning of companies, especially within the business sector. Techniques and frameworks discussed in Industrial organization can also aid decision-making in business schools, preparing students to navigate the complex business market. As part of their curriculum, business schools such as those in Indiana pay detailed attention to research publications in these areas. This process helps adapt theoretical learning to practical application, which is vital for students who'll be dealing with real-world scenarios when they graduate and start working. Aspiring professionals who're interested in business industries, or are looking forward to becoming urban planners can refer to the best business schools in Indiana. These schools generally offer comprehensive educational programs that cover these topics thoroughly and provide students with the necessary skills that are up-to-date with market trends. To learn more, you can refer to the list of best business schools in Indiana and delve into potential opportunities. Research data regarding urban planner salary in Indiana can provide a detailed analysis of earnings in this profession within the state. Providing insights into practical applications and consequences of the research themes in different industries gives researchers and readers a comprehensive understanding of the significance of the mentioned research topics and their potential impact.

Top Publications

  • Research Constituents, Intellectual Structure, and Collaboration Patterns in Journal of International Marketing: An Analytical Retrospective:

    Naveen Donthu;Satish Kumar;Nitesh Pandey;Weng Marc Lim

    (2021)
    209 Citations
  • Borderless Media: Rethinking International Marketing:

    Jagdish N. Sheth

    (2020)
    75 Citations
  • Global Brand Building and Management in the Digital Age

    Jan-Benedict E.M. Steenkamp

    (2020)
    72 Citations
  • Digital Environment in Global Markets: Cross-Cultural Implications for Evolving Customer Journeys:

    Hyoryung Nam;P.K. Kannan

    (2020)
    71 Citations
  • Revisiting Location in a Digital Age: How Can Lead Markets Accelerate the Internationalization of Mobile Apps?:

    Noman Shaheer;Sali Li;Richard Priem

    (2020)
    62 Citations
  • Becoming TikTok Famous: Strategies for Global Brands to Engage Consumers in an Emerging Market

    (2022)
    53 Citations
  • Internationalizing the coopetition construct: Quadratic effects on financial performance under different degrees of export intensity and an export geographical scope

    James M. Crick;Dave Crick

    (2021)
    46 Citations
  • The Impact of Exploitation and Exploration on Export Sales Growth: The Moderating Role of Domestic and International Collaborations

    Carlos M.P. Sousa;Rebecca Yu Li;Xinming He

    (2020)
    39 Citations
  • Digital Consumer Engagement: National Cultural Differences and Cultural Tightness

    Frauke Mattison Thompson;Keith D. Brouthers

    (2021)
    32 Citations
  • The Origins of Trust Asymmetry in International Relationships: An Institutional View

    Mengyang Wang;Qiyuan Zhang;Kevin Zheng Zhou

    (2020)
    28 Citations

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