Mobin Fatma

Mobin Fatma publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Mobin Fatma sits on this spectrum.

Mobin Fatma D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Mobin Fatma sits on this spectrum.

Best Publications

• Building company reputation and brand equity through CSR: the mediating role of trust

  Mobin Fatma;Zillur Rahman;Imran Khan

  310
  Citations

• The role of customer brand engagement and brand experience in online banking

  Imran Khan;Zillur Rahman;Mobin Fatma

  245
  Citations

• The CSR's influence on customer responses in Indian banking sector

  Mobin Fatma;Zillur Rahman

  189
  Citations

• Consumer perspective on CSR literature review and future research agenda

  Mobin Fatma;Zillur Rahman

  181
  Citations

• Multi-Item Stakeholder Based Scale to Measure CSR in the Banking Industry

  Mobin Fatma;Zillur Rahman;Imran Khan

  180
  Citations

• Measuring consumer perception of CSR in tourism industry: Scale development and validation

  Mobin Fatma;Zillur Rahman;Imran Khan

  179
  Citations

• Brand engagement and experience in online services

  Imran Khan;Linda D. Hollebeek;Mobin Fatma;Jamid Ul Islam

  165
  Citations

• Customer experience and commitment in retailing: Does customer age matter?

  Imran Khan;Linda D. Hollebeek;Mobin Fatma;Jamid Ul Islam

  156
  Citations

• Antecedents and outcomes of brand experience: an empirical study

  Imran Khan;Mobin Fatma

  153
  Citations

• Mobile app vs. desktop browser platforms: the relationships among customer engagement, experience, relationship quality and loyalty intention

  Unknown

  118
  Citations

• The effect of CSR engagement on eWOM on social media

  Mobin Fatma;Andrea Perez Ruiz;Imran Khan;Zillur Rahman

  107
  Citations

• How does corporate association influence consumer brand loyalty? Mediating role of brand identification

  Mobin Fatma;Imran Khan;Zillur Rahman

  93
  Citations

• CSR and consumer behavioral responses: the role of customer-company identification

  Mobin Fatma;Imran Khan;Zillur Rahman

  89
  Citations

• Online destination brand experience and authenticity: Does individualism-collectivism orientation matter?

  Imran Khan;Mobin Fatma

  80
  Citations

• Connecting the dots between CSR and brand loyalty: the mediating role of brand experience and brand trust

  Unknown

  66
  Citations

• Engaging luxury brand consumers on social media

  Unknown

  62
  Citations

• Gender, loyalty card membership, age, and critical incident recovery: Do they moderate experience-loyalty relationship?

  Imran Khan;Mobin Fatma;Amjad Shamim;Yatish Joshi

  60
  Citations

• CSR Influence on Brand Image and Consumer Word of Mouth: Mediating Role of Brand Trust

  Unknown

  59
  Citations

• Corporate social responsibility and customer-citizenship behaviors: the role of customer–company identification

  Unknown

  55
  Citations

• The concept of online corporate brand experience: an empirical assessment

  Imran Khan;Zillur Rahman;Mobin Fatma

  50
  Citations