0265-1335
Published by: Emerald Publishing
| Discipline name | Position | Best Scientists | Publications | D-Index |
|---|---|---|---|---|
| Business and Management | 79 | 93 | 133 | 27 |
The main research concerns discussed in the journal are Marketing, Advertising, Industrial organization, International marketing and Context (language use). While the journal focused on Marketing, it was also able to explore topics like Internationalization and International business. The journal features Internationalization research that overlaps with concepts in Process (engineering).
While Advertising is the focus of the journal, it also provided insights into the studies of Country of origin and Perception. It holds forums on Industrial organization that merges themes from other disciplines such as Emerging markets and Multinational corporation. In it, Global marketing, Marketing research and Marketing mix are investigated in conjunction with one another to address concerns in Marketing management research.
Marketing research research presented in the journal encompasses a variety of subjects, including Marketing science, Digital marketing and Public relations. Most of the Brand management studies addressed also intersect with Brand equity.
The published articles mainly deal with areas of study such as Marketing, Consumer behaviour, Advertising, Industrial organization and Country of origin. The published papers focus on Marketing but the discussions also offer insight into other areas such as Context (language use), Internationalization and International business. The most cited publications with studies in Advertising featured incorporate elements of Quality (business), Emerging markets and Perception.
The scientific interests tackled in International Marketing Review are Context (language use), Emerging markets, Internationalization, International marketing and Industrial organization. The research on Context (language use) featured in the journal combines topics in other fields like Conceptual framework, Originality, International business and East Asia. The Internationalization research presented in International Marketing Review explores the relationship between Knowledge management and the closely related topic of Process (engineering), Marketing research, Operationalization, Conflict resolution and Conflict management.
The journal tackles topics on International marketing, which can potentially contribute to the wider field of Marketing. Issues in Marketing were discussed, taking into consideration concepts from other disciplines like Acculturation and Possession (law). Some problems in Industrial organization that were presented in it overlapped with concepts under Competitive advantage and Resource-based view.
A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.
The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.
The top authors publishing in International Marketing Review (based on the number of publications) are:
The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.
Only papers with recognized affiliations are considered
The top affiliations publishing in International Marketing Review (based on the number of publications) are:
The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.
The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.
The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.
During the most recent 2021 edition, 80.39% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 30.00% were posted by at least one author from the top 10 institutions publishing in the journal. Another 0.00% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 10.00% of all publications and 60.00% were from other institutions.
A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.
The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.
The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.
Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).
The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:
The chart below illustrates experience levels of first authors in cases of publications with multiple authors.
An additional area of interest for individuals researching in International Marketing Review and associated journals may be the career pathway of urban planning, particularly within Oregon. Urban planners contribute their expertise to the development and redevelopment of urban spaces, focusing on land use. They often collaborate with related professionals including civil engineers, architects, and public officials. Careers in urban planning are typically favored by individuals who have a keen interest in environmental sustainability and community development. In Oregon, urban planners play a crucial role in managing the unique community and environmental challenges faced by the state such as balancing rapid urban growth with conservation efforts. The state's unique physical geography, expanding metropolises, and diverse communities offer a range of opportunities for urban planners to think innovatively and make positive impacts. Becoming an urban planner in Oregon generally requires a bachelor's degree, but a master's degree in urban planning, public administration, or a related field can provide an edge in the job market. Furthermore, certification from the American Institute of Certified Planners (AICP) can be an additional asset. For those interested in pursuing a degree or a career in business, Oregon is home to several globally recognized business schools which provide high-quality education in a range of business-related disciplines, including urban planning and marketing. Details about these can be found in our article on best business schools in oregon. Taking up such a degree in Oregon can be a strategic move, enabling students to capitalize on local networking opportunities and stay informed about the latest trends and developments in Oregon's urban planning scene. Remember, urban planning is a dynamic field continually evolving with technology and societal needs. Hence, aspiring urban planners should commit to lifelong learning and stay informed about international trends and perspectives. International Marketing Review can serve as an excellent resource for this, providing relevant insights from various global markets. By intertwining urban planning with international marketing research, individuals can bring about innovative solutions for efficient, sustainable, and culturally responsive urban development.
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