World's Best Scientists 2026 revealed!
Jesús Cambra-Fierro

Jesús Cambra-Fierro

D-Index & Metrics

Business and Management

D-Index
32
Citations
3137
World Ranking
2695
National Ranking
55

Best Publications

  • Environmental Respect: Ethics or Simply Business? A Study in the Small and Medium Enterprise (SME) Context

    Jesús Cambra-Fierro;Susan Hart;Yolanda Polo-Redondo

  • Inter‐firm market orientation as antecedent of knowledge transfer, innovation and value creation in networks

    Jesús Cambra‐Fierro;Juan Florin;Lourdes Perez;Jeryl Whitelock

  • The interplay between social media communication, brand equity and brand engagement in tourist destinations: An analysis in an emerging economy

    Rocío Huerta-Álvarez;Jesús J. Cambra-Fierro;Maria Fuentes-Blasco

  • Creating satisfaction in the demand‐supply chain: the buyers' perspective

    Jesús J. Cambra‐Fierro;Yolanda Polo‐Redondo

  • Managing Complaints to Improve Customer Profitability

    Jesus Cambra-Fierro;Iguacel Melero;F. Javier Sese

  • “Towards a co-creation framework in the retail banking services industry: Do demographics influence?”

    Jesús Cambra-Fierro;Lourdes Pérez;Emily Grott

  • Managing supply chain in the context of SMEs: a collaborative and customized partnership with the suppliers as the key for success

    Victoria Bordonaba‐Juste;Jesús J. Cambra‐Fierro

  • Can complaint-handling efforts promote customer engagement?

    Jesús Cambra-Fierro;Iguácel Melero-Polo;F. Javier Sese

  • Advantages of intermodal logistics platforms: insights from a Spanish platform

    Jesus Cambra‐Fierro;Rocio Ruiz‐Benitez

  • Customer engagement: Innovation in non-technical marketing processes

    Jesús J Cambra-Fierro;Iguacel Melero-Polo;Rosario Vázquez-Carrasco

  • Sustainability and Business Outcomes in the Context of SMEs: Comparing Family Firms vs. Non-Family Firms

    María Eugenia López-Pérez;Iguácel Melero-Polo;Rosario Vázquez-Carrasco;Jesús Cambra-Fierro

  • Influence of the standardization of a firm's productive process on the long-term orientation of its supply relationships: An empirical study

    Yolanda Polo-Redondo;Jesús Cambra-Fierro

  • The role of frontline employees in customer engagement

    J. Cambra-Fierro;I. Melero-Polo;R. Vázquez-Carrasco

  • Sustainable business practices in Spain: a two‐case study

    Jesús Cambra‐Fierro;Rocío Ruiz‐Benítez

  • The influence of an organisation's corporate values on employees personal buying behaviour

    Jesús Cambra-Fierro;Yolanda Polo-Redondo;Alan Wilson

  • Customer value co-creation over the relationship life cycle

    Jesus Cambra-Fierro;Iguacel Melero-Polo;F. Javier Sese

  • Does the nature of the relationship really matter? An analysis of the roles of loyalty and involvement in service recovery processes

    Jesús Cambra-Fierro;Iguácel Melero-Polo;Javier Sese

  • A thematic exploration of human brands: literature review and agenda for future research

    Maria Lucila Osorio;Edgar Centeno;Jesus Cambra-Fierro

  • What drives consumers’ active participation in the online channel? Customer equity, experience quality, and relationship proneness

    Jesús Cambra-Fierro;Lily Xuehui Gao;Iguácel Melero-Polo;F. Javier Sese

  • Learning to work in asymmetric relationships: insights from the computer software industry

    Lourdes Pérez;Jesús Cambra-Fierro

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