2026 Duncan Simester: Social Sciences and Humanities Researcher – H-Index, Publications & Awards

Discipline name	D-Index	World Ranking	Current World Ranking	National Ranking	Current National Ranking	Publications	Citations
Social Sciences and Humanities	42	4653	4303	2213	2009	85	9978

Duncan Simester publication distribution in Social Sciences and Humanities in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Social Sciences and Humanities in 2026. The highlighted bar marks where Duncan Simester sits on this spectrum.

44 publications 570+

This scientist: 85 publications — 7th percentile

7% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 570 publications or more.

Duncan Simester D-index placement in Social Sciences and Humanities in 2026

The chart shows the D-index (discipline H-index) distribution of Social Sciences and Humanities scientists ranked by Research.com in 2026. The highlighted bar marks where Duncan Simester sits on this spectrum.

30 D-Index 100+

This scientist: 42 D-Index — 42nd percentile

42% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 100 D-Index or more.

Overview

Duncan Simester is affiliated with MIT in the United States and has a research focus primarily in the field of Business, Management, and Accounting. Their work covers several subfields including Marketing, Management Science and Operations Research, Statistics and Probability, Economics and Econometrics, and Accounting.

The main topics addressed in their research include:

Consumer Market Behavior and Pricing
Auction Theory and Applications
Financial Literacy, Pension, Retirement Analysis
Housing Market and Economics
Experimental Behavioral Economics Studies
Insurance, Mortality, Demography, Risk Management
Statistical Methods in Clinical Trials

Simester's frequent co-authors include Jonathan A. Parker, Antoinette Schoar, Artem Timoshenko, Spyros I. Zoumpoulis, and Yuting Zhu. These collaborations reflect ongoing work across the topics and fields previously mentioned.

Regarding publication venues, Simester has contributed to:

SSRN Electronic Journal
Marketing Science
The Journal of Finance
Management Science
Journal of Economic Behavior & Organization

Some recent papers co-authored or authored by Simester include:

Efficiently Evaluating Targeting Policies: Improving on Champion vs. Challenger Experiments (2020), published in Management Science
Belief Disagreement and Portfolio Choice (2022), published in The Journal of Finance (authored by Maarten Meeuwis with citation relation)
Introduction to the Special Issue on Marketing Science and Field Experiments (2020), published in Marketing Science (authored by Leif D. Nelson)
Household Portfolios and Retirement Saving Over the Life Cycle (2022), published in SSRN Electronic Journal (authored by Jonathan A. Parker)
Price Frictions and the Success of New Products (2022), published in Marketing Science (authored by Diego Aparicio)

This research output demonstrates involvement in various topics related to portfolio choice, marketing experiments, retirement saving behavior, and product pricing within reputable academic journals.

Best Publications

Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales

Erik Brynjolfsson;Yu (Jeffrey) Hu;Duncan Simester

1262
Citations
Always Leave Home Without It: A Further Investigation of the Credit-Card Effect on Willingness to Pay

Drazen Prelec;Duncan Simester

702
Citations
Customer Satisfaction Incentives

John R. Hauser;Duncan I. Simester;Birger Wernerfelt

566
Citations
Firm‐Wide Incentives and Mutual Monitoring at Continental Airlines

Marc Knez;Duncan Simester

499
Citations
The Scope of Alliances

Eric T. Anderson;Duncan I. Simester;Tarun Khanna

451
Citations
Measuring and Mitigating the Costs of Stockouts

Eric T. Anderson;Gavan J. Fitzsimons;Duncan Simester

386
Citations
Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments

Eric T. Anderson;Duncan I. Simester

375
Citations
Reviews Without a Purchase: Low Ratings, Loyal Customers, and Deception

Eric T. Anderson;Duncan I. Simester

373
Citations
The Option Value of Returns: Theory and Empirical Evidence

Eric T. Anderson;Karsten Hansen;Duncan Simester

359
Citations
Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis

Olivier Toubia;John R. Hauser;Duncan I. Simester

310
Citations
Long-Run Effects of Promotion Depth on New Versus Established Customers: Three Field Studies

Eric T. Anderson;Duncan I. Simester

303
Citations
Fast Polyhedral Adaptive Conjoint Estimation

Olivier Toubia;Duncan I. Simester;John R. Hauser;Ely Dahan

291
Citations
Price Stickiness and Customer Antagonism

Eric T. Anderson;Duncan I. Simester

240
Citations
Signalling Price Image Using Advertised Prices

Duncan Simester

230
Citations
Internal Customers and Internal Suppliers

John R. Hauser;Duncan I. Simester;Birger Wernerfelt

217
Citations
Bias and Variance Approximation in Value Function Estimates

Shie Mannor;Duncan Simester;Peng Sun;John N. Tsitsiklis

216
Citations
Optimizing Product Line Designs: Efficient Methods and Comparisons

Alexandre Belloni;Robert Freund;Matthew Selove;Duncan Simester

192
Citations
Research Note---Does Demand Fall When Customers Perceive That Prices Are Unfair? The Case of Premium Pricing for Large Sizes

Eric T. Anderson;Duncan I. Simester

182
Citations
Belief Disagreement and Portfolio Choice

Maarten Meeuwis;Jonathan Parker;Antoinette Schoar;Duncan I. Simester

168
Citations
How Sales Taxes Affect Customer and Firm Behavior: The Role of Search on the Internet

Eric T. Anderson;Nathan Minsheng Fong;Duncan Simester;Catherine Elizabeth Tucker

159
Citations
Dynamic Catalog Mailing Policies

Duncan I. Simester;Peng Sun;John N. Tsitsiklis

142
Citations
Firm-Wide Incentives and Mutual Monitoring at Continental Airlines

Duncan Simester;Marc Knez

115
Citations

Frequent Co-Authors

Jay Hauser University of California, Los Angeles

Erik Brynjolfsson Stanford University

Gavan J. Fitzsimons Duke University

Michael I. Norton Harvard University

Leif D. Nelson University of California, Berkeley

John Roberts Rice University

External Links

Personal website of Duncan Simester

If you think any of the details on this page are incorrect, let us know.

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