Seung-A Annie Jin

Best Publications

• Instafamous and social media influencer marketing

  Unknown

  892
  Citations

• Can robots manifest personality? : An empirical test of personality recognition, social responses, and social presence in human-robot interaction

  Kwan Min Lee;Wei Peng;Seung A. Jin;Chang Yan

  711
  Citations

• Following celebrities' tweets about brands: : the impact of twitter-based electronic word-of-mouth on consumers' source credibility perception, buying intention, and social identification with celebrities

  Seung-A Annie Jin;Joe Phua

  646
  Citations

• Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat

  Unknown

  573
  Citations

• Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention

  Unknown

  482
  Citations

• Effects of self-disclosure on relational intimacy in Facebook

  Namkee Park;Borae Jin;Seung-A Annie Jin

  341
  Citations

• “I'll buy what she's #wearing”: The roles of envy toward and parasocial interaction with influencers in Instagram celebrity-based brand endorsement and social commerce

  Unknown

  339
  Citations

• The potential of social media for luxury brand management

  Seung‐A Annie Jin

  277
  Citations

• Parasocial interaction with my avatar: effects of interdependent self-construal and the mediating role of self-presence in an avatar-based console game, Wii.

  Seung A.Annie Jin;Namkee Park

  276
  Citations

• “In A.I. we trust?” The effects of parasocial interaction and technopian versus luddite ideological views on chatbot-based customer relationship management in the emerging “feeling economy”

  Unknown

  259
  Citations

• Avatars mirroring the actual self versus projecting the ideal self: the effects of self-priming on interactivity and immersion in an exergame, Wii Fit.

  Seung-A Annie Jin

  205
  Citations

• “Toward Integrative Models of Flow”: Effects of Performance, Skill, Challenge, Playfulness, and Presence on Flow in Video Games

  Seung-A Annie Jin

  195
  Citations

• “I Feel Present. Therefore, I Experience Flow:” A Structural Equation Modeling Approach to Flow and Presence in Video Games

  Seung-A Annie Jin

  182
  Citations

• Addressing media stigma for people experiencing mental illness using an entertainment-education strategy.

  Ute Ritterfeld;Seung-A Jin

  168
  Citations

• Product placement 2.0: “Do Brands Need Influencers, or Do Influencers Need Brands?”

  Unknown

  165
  Citations

• Narrative and interactivity in computer games

  Kwan Min Lee;Namkee Park;Seung A. Jin

  155
  Citations

• Avatar-Based Advertising in Second Life

  Seung-A Annie Jin;Justin Bolebruch

  142
  Citations

• I trust what she's #endorsing on Instagram: moderating effects of parasocial interaction and social presence in fashion influencer marketing

  Unknown

  134
  Citations

• Social Presence and Imagery Processing as Predictors of Chatbot Continuance Intention in Human-AI-Interaction

  Unknown

  132
  Citations

• The Roles of Modality Richness and Involvement in Shopping Behavior in 3D Virtual Stores

  Seung-A Annie Jin

  132
  Citations