Social psychology, Perception, Content analysis, Mass media and Exemplification theory are his primary areas of study. His Social psychology research is multidisciplinary, relying on both Third-person effect and Criticism. His Perception research includes themes of Credibility, Multimedia, Applied psychology, Readability and Turing test.
His Mass media study combines topics from a wide range of disciplines, such as Social influence, Public relations, Media relations and Speech communication. He combines subjects such as Creative writing, Social issues, News media and Social perception with his study of Exemplification theory. The concepts of his Public opinion study are interwoven with issues in Consistency and Psychological literature.
Hans-Bernd Brosius mainly focuses on Social psychology, Humanities, Perception, Media studies and Political communication. His work in Social psychology addresses issues such as Exemplification theory, which are connected to fields such as Power. Higher education is closely connected to Public opinion in his research, which is encompassed under the umbrella topic of Perception.
His Media studies research is multidisciplinary, incorporating perspectives in Multimedia and German. His Political communication study combines topics in areas such as Communication studies, Priming, Mass media, Cognitive science and Framing. His studies deal with areas such as Journalism and Art history as well as Communication studies.
His primary areas of study are Humanities, Internet privacy, Digital media, Social psychology and Perception. His Internet privacy research incorporates elements of Variety and Recommender system. His work carried out in the field of Recommender system brings together such families of science as Personalization and Diversity.
Hans-Bernd Brosius has included themes like New media, Public relations, Social media, Popularity and Communication theory in his Digital media study. His research in Social psychology intersects with topics in Sample and Direct experience. His work deals with themes such as Credibility, Multimedia, Applied psychology, Readability and Turing test, which intersect with Perception.
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Methoden der empirischen Kommunikationsforschung
Hans-Bernd Brosius;Friederike Koschel.
Exemplification in communication: The influence of case reports on the perception of issues.
Dolf Zillmann;Hans-Bernd Brosius.
The Agenda-Setting Function of Television News Static and Dynamic Views
Hans-Bernd Brosius;Hans Mathias Kepplinger.
Communication Research (1990)
The Utility of Exemplars in Persuasive Communications
Hans-Bernd Brosius;Anke Bathelt.
Communication Research (1994)
Alltagsrationalität in der Nachrichtenrezeption : ein Modell zur Wahrnehmung und Verarbeitung von Nachrichteninhalten
Eskalation durch Berichterstattung? : Massenmedien und fremdenfeindliche Gewalt
Hans-Bernd Brosius;Frank Esser.
THE CAUSES OF THIRD-PERSON EFFECTS: UNREALISTIC OPTIMISM, IMPERSONAL IMPACT, OR GENERALIZED NEGATIVE ATTITUDES TOWARDS MEDIA INFLUENCE?
Hans-Bernd Brosius;Dirk Engel.
International Journal of Public Opinion Research (1996)
Who Sets the Agenda Agenda-Setting as a Two-Step Flow
Hans-Bernd Brosius;Gabriel Weimann.
Communication Research (1996)
Prototyping through Key Events News Selection in the Case of Violence against Aliens and Asylum Seekers in Germany
Hans-Bernd Brosius;Peter Eps.
European Journal of Communication (1995)
The Effects of Emotional Pictures in Television News
Communication Research (1993)
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