Joëlle Vanhamme

Best Publications

• "Too Good to be True!". The Effectiveness of CSR History in Countering Negative Publicity.

  Joëlle Vanhamme;Bas Grobben

  799
  Citations

• Why Pass on Viral Messages? Because They Connect Emotionally

  Angela Dobele;Adam Lindgreen;Michael Beverland;Joëlle Vanhamme

  737
  Citations

• Inducing word-of-mouth by eliciting surprise ? a pilot investigation

  Christian Derbaix;Joëlle Vanhamme

  629
  Citations

• Developing supply chains in disaster relief operations through cross‐sector socially oriented collaborations: a theoretical model

  François Maon;Adam Lindgreen;Joëlle Vanhamme

  356
  Citations

• To do well by doing good: improving corporate image through cause-related marketing

  Joëlle Vanhamme;Adam Lindgreen;Jon Reast;Nathalie van Popering

  335
  Citations

• A relationship-management assessment tool: questioning, identifying, and prioritizing critical aspects of customer relationships

  Adam Lindgreen;Roger Palmer;Joëlle Vanhamme;Joost Wouters

  301
  Citations

• The Catch-22 of Responsible Luxury: Effects of Luxury Product Characteristics on Consumers' Perception of Fit with Corporate Social Responsibility

  Catherine Janssen;Joëlle Vanhamme;Adam Lindgreen;Cécile Lefebvre

  266
  Citations

• Relationship marketing: schools of thought and future research directions

  Roger Palmer;Adam Lindgreen;Joëlle Vanhamme

  263
  Citations

• The Link Between Surprise and Satisfaction: An Exploratory Research on how best to Measure Surprise

  Joëlle Vanhamme

  248
  Citations

• La satisfaction des consommateurs spécifique à une transaction: définition, antécédents, mesures et modes

  Joëlle Vanhamme

  194
  Citations

• Les processus modérateurs et médiateurs : distinction conceptuelle, aspects analytiques et illustrations

  Rubén Chumpitaz Caceres;Joëlle Vanhamme

  185
  Citations

• Building Theory at the Intersection of Ecological Sustainability and Strategic Management

  Helen Borland;Véronique Ambrosini;Adam Lindgreen;Joëlle Vanhamme

  176
  Citations

• Industrial Clusters and Corporate Social Responsibility in Developing Countries: What We Know, What We Do Not Know, and What We Need to Know

  Peter Lund-Thomsen;Adam Lindgreen;Joelle Vanhamme

  156
  Citations

• Contemporary marketing practice: theoretical propositions and practical implications

  Adam Lindgreen;Roger Palmer;Joëlle Vanhamme

  152
  Citations

• Legitimacy-seeking organizational strategies in controversial industries: A case study analysis and a bidimensional model

  J. Reast;François Maon;A. Lindgreen;J. Vanhamme

  141
  Citations

• Legitimacy-Seeking Organizational Strategies in Controversial Industries: A Case Study Analysis and a Bidimensional Model

  Jon D. Reast;François Maon;Adam Lindgreen;Joelle Vanhamme

  141
  Citations

• Should luxury brands say it out loud? Brand conspicuousness and consumer perceptions of responsible luxury

  Catherine Janssen;Joëlle Vanhamme;Sina Leblanc

  139
  Citations

• Should luxury brands say it out loud? Brand conspicuousness and consumer perceptions of responsible luxury

  Catherine Janssen;Joëlle Vanhamme;Sina Leblanc

  139
  Citations

• Viral marketing: the use of surprise

  Adam Lindgreen;Joëlle Vanhamme

  122
  Citations

• The use of corporate social responsibility arguments in communication campaigns: Does source credibility matter?

  Valérie Swaen;Joëlle Vanhamme

  116
  Citations