World's Best Scientists 2026 revealed!
Bart J. Bronnenberg

Bart J. Bronnenberg

D-Index & Metrics

Social Sciences and Humanities

D-Index
35
Citations
8849
World Ranking
6608
National Ranking
259

Bart J. Bronnenberg publication distribution in Social Sciences and Humanities in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Social Sciences and Humanities in 2026. The highlighted bar marks where Bart J. Bronnenberg sits on this spectrum.

44–53 publications: 28 scientists 54–63 publications: 61 scientists 64–73 publications: 161 scientists 74–83 publications: 225 scientists 84–93 publications: 301 scientists 94–103 publications: 390 scientists 104–113 publications: 406 scientists 114–123 publications: 474 scientists 124–133 publications: 453 scientists 134–143 publications: 434 scientists 144–153 publications: 407 scientists 154–163 publications: 411 scientists 164–173 publications: 391 scientists 174–183 publications: 313 scientists 184–193 publications: 319 scientists 194–203 publications: 304 scientists 204–213 publications: 285 scientists 214–223 publications: 246 scientists 224–233 publications: 213 scientists 234–243 publications: 170 scientists 244–253 publications: 167 scientists 254–263 publications: 162 scientists 264–273 publications: 138 scientists 274–283 publications: 138 scientists 284–293 publications: 113 scientists 294–303 publications: 106 scientists 304–313 publications: 95 scientists 314–323 publications: 101 scientists 324–333 publications: 81 scientists 334–343 publications: 69 scientists 344–353 publications: 56 scientists 354–363 publications: 36 scientists 364–373 publications: 42 scientists 374–383 publications: 41 scientists 384–393 publications: 44 scientists 394–403 publications: 27 scientists 404–413 publications: 30 scientists 414–423 publications: 20 scientists 424–433 publications: 29 scientists 434–443 publications: 29 scientists 444–453 publications: 25 scientists 454–463 publications: 19 scientists 464–473 publications: 21 scientists 474–483 publications: 11 scientists 484–493 publications: 17 scientists 494–503 publications: 7 scientists 504–513 publications: 6 scientists 514–523 publications: 12 scientists 524–533 publications: 10 scientists 534–543 publications: 7 scientists 544–553 publications: 6 scientists 554–563 publications: 12 scientists 564–569 publications: 8 scientists 570+ publications: 100 scientists
44 publications 570+

This scientist: 98 publications — 12th percentile

12% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 570 publications or more.

Bart J. Bronnenberg D-index placement in Social Sciences and Humanities in 2026

The chart shows the D-index (discipline H-index) distribution of Social Sciences and Humanities scientists ranked by Research.com in 2026. The highlighted bar marks where Bart J. Bronnenberg sits on this spectrum.

30 D-Index: 177 scientists 31 D-Index: 210 scientists 32 D-Index: 222 scientists 33 D-Index: 188 scientists 34 D-Index: 181 scientists 35 D-Index: 243 scientists 36 D-Index: 261 scientists 37 D-Index: 272 scientists 38 D-Index: 278 scientists 39 D-Index: 300 scientists 40 D-Index: 297 scientists 41 D-Index: 308 scientists 42 D-Index: 313 scientists 43 D-Index: 300 scientists 44 D-Index: 269 scientists 45 D-Index: 260 scientists 46 D-Index: 228 scientists 47 D-Index: 251 scientists 48 D-Index: 203 scientists 49 D-Index: 186 scientists 50 D-Index: 187 scientists 51 D-Index: 166 scientists 52 D-Index: 138 scientists 53 D-Index: 141 scientists 54 D-Index: 131 scientists 55 D-Index: 137 scientists 56 D-Index: 109 scientists 57 D-Index: 129 scientists 58 D-Index: 95 scientists 59 D-Index: 105 scientists 60 D-Index: 106 scientists 61 D-Index: 86 scientists 62 D-Index: 94 scientists 63 D-Index: 77 scientists 64 D-Index: 79 scientists 65 D-Index: 59 scientists 66 D-Index: 68 scientists 67 D-Index: 51 scientists 68 D-Index: 49 scientists 69 D-Index: 40 scientists 70 D-Index: 43 scientists 71 D-Index: 40 scientists 72 D-Index: 50 scientists 73 D-Index: 46 scientists 74 D-Index: 43 scientists 75 D-Index: 45 scientists 76 D-Index: 45 scientists 77 D-Index: 30 scientists 78 D-Index: 25 scientists 79 D-Index: 31 scientists 80 D-Index: 29 scientists 81 D-Index: 18 scientists 82 D-Index: 21 scientists 83 D-Index: 26 scientists 84 D-Index: 15 scientists 85 D-Index: 15 scientists 86 D-Index: 19 scientists 87 D-Index: 19 scientists 88 D-Index: 12 scientists 89 D-Index: 7 scientists 90 D-Index: 19 scientists 91 D-Index: 20 scientists 92 D-Index: 13 scientists 93 D-Index: 9 scientists 94 D-Index: 13 scientists 95 D-Index: 8 scientists 96 D-Index: 7 scientists 97 D-Index: 6 scientists 98 D-Index: 6 scientists 99 D-Index: 6 scientists 100+ D-Index: 97 scientists
30 D-Index 100+

This scientist: 35 D-Index — 16th percentile

16% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 100 D-Index or more.

Research.com Recognitions

  • 2020 - INFORMS Society for Marketing Science Long Term Impact Award (LTI Award)

Overview

Bart J. Bronnenberg is affiliated with Tilburg University in the Netherlands. Their research primarily focuses on areas within Business, Management, and Accounting, with a significant emphasis on Marketing. Their scholarly work extends into several subfields, including Marketing, Economics and Econometrics, Strategy and Management, Public Health, Environmental and Occupational Health, and Tourism, Leisure and Hospitality Management.

The scientist's research topics cover a range of areas such as Consumer Market Behavior and Pricing, Economics of Agriculture and Food Markets, Wine Industry and Tourism, Consumer Retail Behavior Studies, Digital Platforms and Economics, Consumer Attitudes and Food Labeling, and Obesity, Physical Activity, and Diet.

Bronnenberg has contributed to several publication venues, often publishing in the SSRN Electronic Journal with 11 papers. Other frequent venues include Marketing Science, where they have four papers, as well as the Journal of Marketing Research, The Journal of Economic Perspectives, and the International Journal of Research in Marketing.

Their recent papers include:

  • Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test, 2020, Marketing Science
  • How Do Nutritional Warning Labels Affect Prices?, 2022, Journal of Marketing Research
  • Marketing Investment and Intangible Brand Capital, 2022, The Journal of Economic Perspectives
  • Millennials and the Takeoff of Craft Brands: Preference Formation in the U.S. Beer Industry, 2022, Marketing Science
  • How push messaging impacts consumer spending and reward redemption in store-loyalty programs, 2021, International Journal of Research in Marketing

Frequent coauthors in Bronnenberg's work include:

  • Jean-Pierre Dubé
  • Max J. Pachali
  • Joonhwi Joo
  • Arjen van Lin
  • Chad Syverson

In recognition of their contributions, Bart J. Bronnenberg received the INFORMS Society for Marketing Science Long Term Impact Award (LTI Award) in 2020.

Best Publications

  • Exploring the Implications of the Internet for Consumer Marketing

    Robert A. Peterson;Sridhar Balasubramanian;Sridhar Balasubramanian;Bart J. Bronnenberg

  • Database Paper---The IRI Marketing Data Set

    Bart J. Bronnenberg;Michael W. Kruger;Carl F. Mela

  • The Evolution of Brand Preferences: Evidence from Consumer Migration

    Bart J Bronnenberg;Jean-Pierre H Dube;Matthew Gentzkow

  • Online Demand Under Limited Consumer Search

    Jun B. Kim;Paulo Albuquerque;Bart J. Bronnenberg

  • Changing Their Tune: How Consumers’ Adoption of Online Streaming Affects Music Consumption and Discovery

    Hannes Datta;George Knox;Bart J. Bronnenberg

  • Asymmetric Promotion Effects and Brand Positioning

    Bart J. Bronnenberg;Luc Wathieu

  • Limited Choice Sets, Local Price Response, and Implied Measures of Price Competition:

    Bart J. Bronnenberg;Wilfried R. Vanhonacker

  • A spatiotemporal analysis of the global diffusion of ISO 9000 and ISO 14000 certification

    Paulo Albuquerque;Bart J. Bronnenberg;Charles J. Corbett

  • Do Pharmacists Buy Bayer? Informed Shoppers and the Brand Premium*

    Bart J. Bronnenberg;Jean-Pierre Dubé;Jean-Pierre Dubé;Matthew Gentzkow;Matthew Gentzkow;Jesse M. Shapiro;Jesse M. Shapiro

  • The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution

    Bart J. Bronnenberg;Vijay Mahajan;Wilfried R. Vanhonacker

  • Advertising versus pay-per-view in electronic media

    Ashutosh Prasad;Vijay Mahajan;Vijay Mahajan;Bart J. Bronnenberg

  • Zooming In on Choice: How Do Consumers Search for Cameras Online?

    Bart J. Bronnenberg;Jun Beom Kim;Carl F. Mela

  • Unobserved Retailer Behavior in Multimarket Data: Joint Spatial Dependence in Market Shares and Promotion Variables

    Bart J. Bronnenberg;Vijay Mahajan

  • Retrieving Unobserved Consideration Sets from Household Panel Data

    Erjen van Nierop;Bart Bronnenberg;Richard Paap;Michel Wedel

  • Consumer Packaged Goods in the United States: National Brands, Local Branding:

    Bart J . Bronnenberg;Sanjay K . Dhar;Jean-Pierre Dubé

  • Brand History, Geography, and the Persistence of Brand Shares

    Bart J. Bronnenberg;Sanjay K. Dhar;Jean-Pierre H. Dube

  • Spatial Models in Marketing

    Eric T. Bradlow;Bart Bronnenberg;Gary J. Russell;Neeraj Arora

  • Market Roll-Out and Retailer Adoption for New Brands

    Bart J. Bronnenberg;Carl F. Mela

  • Adolescence and the Path to Maturity in Global Retail

    Bart J. Bronnenberg;Paul B. Ellickson

  • The Probit Choice Model Under Sequential Search with an Application to Online Retailing

    Jun B. Kim;Paulo Albuquerque;Bart J. Bronnenberg

  • Do Digital Video Recorders Influence Sales

    Bart J . Bronnenberg;Jean-Pierre Dubé;Carl F . Mela

Frequent Co-Authors

Jean-Pierre Dubé
Jean-Pierre Dubé University of Chicago
Matthew Gentzkow
Matthew Gentzkow Stanford University
Carl F. Mela
Carl F. Mela Duke University
Jesse M. Shapiro
Jesse M. Shapiro Harvard University
Vijay Mahajan
Vijay Mahajan The University of Texas at Austin
Philip Hans Franses
Philip Hans Franses Erasmus University Rotterdam
Peter E. Rossi
Peter E. Rossi University of California, Los Angeles
Dominique M. Hanssens
Dominique M. Hanssens University of California, Los Angeles
Charles J. Corbett
Charles J. Corbett University of California, Los Angeles
Michel Wedel
Michel Wedel University of Maryland, College Park

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