| Discipline name | Position | Best Scientists | Publications | D-Index |
|---|---|---|---|---|
| Business and Management | 56 | 30 | 99 | 31 |
The main points discussed in Journal of Travel & Tourism Marketing deals with Marketing, Tourism, Advertising, Destinations and Consumer behaviour. The in-depth study on Marketing also explores topics in the intersecting field of Hospitality industry. The study on Hospitality industry presented in the journal intersects with the topics under Hospitality.
The concepts on Tourism presented in Journal of Travel & Tourism Marketing can also apply to other research fields, including Economy, Social psychology, Perception and Public relations. Social psychology research discussed connects with the study of Structural equation modeling. Topics in Advertising explored in it were investigated in conjunction with research in Quality (business), E-commerce, The Internet, Social media and Destination image.
Destination marketing is a primary topic of Destinations research in the journal. The Market segmentation study featured in it draws parallels with the field of Segmentation.
The journal papers aim to foster the development of research in Marketing, Tourism, Advertising, Destinations and Consumer behaviour. The journal articles address concerns in Marketing which are intertwined with other disciplines, such as Social media and Hospitality industry. Aside from discussions in Tourism, the journal publications also deal with the subject of Social psychology which intersects with Structural equation modeling disciplines.
Journal of Travel & Tourism Marketing primarily focuses on research topics in Tourism, Marketing, Social psychology, Advertising and Pandemic. Journal of Travel & Tourism Marketing explores topics in Tourism which can be helpful for research in disciplines like Regional science and Public relations. The subject of Cross-cultural, which is connected to the field of Cultural tourism, serves as the foundation of the Public relations research featured in it.
The journal focuses on Marketing but the discussions also offer insight into other areas such as Tourism destinations and Perception. The presented Social psychology study covers related areas such as Family cohesion and also touches on topics like Coronavirus. The research on Advertising tackled can also make contributions to studies in the areas of Social media, Loyalty business model, China and Value (ethics).
A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.
The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.
The top authors publishing in Journal of Travel & Tourism Marketing (based on the number of publications) are:
The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.
Only papers with recognized affiliations are considered
The top affiliations publishing in Journal of Travel & Tourism Marketing (based on the number of publications) are:
The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.
The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.
The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.
During the most recent 2021 edition, 0.00% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 36.84% were posted by at least one author from the top 10 institutions publishing in the journal. Another 10.53% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 12.28% of all publications and 40.35% were from other institutions.
A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.
The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.
The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.
Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).
The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:
The chart below illustrates experience levels of first authors in cases of publications with multiple authors.
Taking into consideration that this article discusses various research topics in the fields of Marketing, Tourism, and Advertising, one natural advancement for interested readers might belooking into education advancement opportunities. An excellent place to begin is the best business schools in North Carolina which are known for their rigorous programs and multidisciplinary approach to these areas of study. Top business schools offer well-structured programs in Marketing, Tourism, and Advertising, enabling students to gain not only theoretical knowledge but also practical experience. Such a robust educational background can equip future researchers with the necessary skills and knowledge to conduct insightful studies in these fields. These schools provide the unparalleled opportunity of engaging with professional faculty members who strive to channel students' curiosity into high-quality research. This enables them to contribute significantly to the ongoing discussions in these fields, just like the papers and articles featured in the Journal of Travel & Tourism Marketing. By enlisting in one of these top-quality business schools, you're opening a gateway to a deeper understanding and potential significant contribution to research in travel and tourism marketing.
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