H-index 3

Customer Needs and Solutions

2196-291X

Published by: Springer

https://www.springer.com/journal/40547

H-index 3

Ranking & Metrics

Discipline name	Position	Best Scientists	Publications	D-Index
Business and Management	636	12	10	3

Additional Metrics

Number of Best Scientists*: 17

Documents by Best Scientists*: 11

Top 100 Ranked Scientists*: 1

SCIMAGO H-index:

SCIMAGO SJR:

Impact Factor: N/A

Top Publications

Adaptive Multidimensional Scaling: Brand Positioning Based on Decision Sets and Dissimilarity Judgments

Tammo H.A. Bijmolt;Michel Wedel;Wayne S. DeSarbo
(2021)

7 Citations
Generative AI and Usage in Marketing Classroom

(2024)

6 Citations
Driving Customer Analytics From the Top

Frank Germann;Gary L. Lilien;Christine Moorman;Lars Fiedler
(2020)

6 Citations
Consumer choice and multi-store shopping: An empirical investigation

Ashutosh Prasad;Brian T. Ratchford;Sonika Singh
(2020)

1 Citations
Marketing at UNSW Sydney: Building Marketing Capability in Australasia

(2023)

1 Citations
Measuring the Effects of Marketing Solicitations

Jialie Chen;Vithala R. Rao
(2021)

0 Citations
Marketing at Tuck: 120-Plus Years of Relevance, Rigor, and Impact

(2023)

0 Citations
Wharton Marketing: Where Academia Meets Practice

Eric T. Bradlow;Raghuram Iyengar;Barbara E. Kahn;Catherine Lamberton
(2021)

0 Citations
Correction to: Wharton Marketing: Where Academia Meets Practice

Eric T. Bradlow;Raghuram Iyengar;Barbara E. Kahn;Catherine Lamberton
(2021)

0 Citations
History of the Marketing Department and Its Doctoral Program—1900 to 2021

Henry Assael;C. Samuel Craig;Tȕlin Erdem;Geeta Menon
(2021)

0 Citations

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