| Discipline name | Position | Best Scientists | Publications | D-Index |
|---|---|---|---|---|
| Business and Management | 390 | 9 | 10 | 8 |
| Economics and Finance | 601 | 4 | 4 | 3 |
Journal of Financial Services Marketing is organized to address concerns in the fields of Marketing, Financial services, Customer relationship management, Brand management and Distribution management system. While Marketing is the key highlight in the journal, it also covered some subjects on Financial modeling and Financial engineering. The presented Financial services study covers related areas such as Consumer finance and also touches on topics like Context (language use).
The concepts on Customer relationship management presented in Journal of Financial Services Marketing can also apply to other research fields, including Electronic business, Service quality, Customer retention, Service (business) and Retail banking. The work tackled in the journal goes beyond the discipline of Service quality as it also encompasses Customer satisfaction. Journal of Financial Services Marketing holds forums on Customer retention that merges themes from other disciplines such as Loyalty business model and Customer advocacy.
In addition to Brand management research, the journal aims to explore topics under Competitive advantage, Loyalty, Relationship marketing and Consumer behaviour. It tackles research in various disciplines, including Distribution management system and Mutual fund. Most of the works presented in Journal of Financial Services Marketing deals with Marketing strategy but it intersects with the subject of Marketing mix.
The published papers are organized to address concerns in the fields of Marketing, Customer relationship management, Financial services, Brand management and Distribution management system. The most cited publications facilitate discussions on Customer relationship management that incorporate concepts from other fields like Electronic business, E-commerce, Loyalty, Retail banking and Financial plan. The most cited publications address concerns in Financial services which are intertwined with other disciplines, such as Credit crunch, Credit card, Intermediation, Developing country and Mobile banking.
The main research concerns discussed in the journal are Financial services, Marketing, Structural equation modeling, Context (language use) and Mobile banking. The Financial services study featured falls within the larger field of Finance. In it, Actuarial science and Accounting are investigated in conjunction with one another to address concerns in Marketing research.
Topics in Structural equation modeling explored in Journal of Financial Services Marketing were investigated in conjunction with research in Ethical dilemma and Equity (finance). It explores issues in Mobile banking which can be linked to other research areas like Popularity, Risk perception and Electronic banking. The Retail banking works featured in it incorporate elements from Customer advocacy, Mediation, Corporate social responsibility, Order (exchange) and Brand loyalty.
A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.
The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.
The top authors publishing in Journal of Financial Services Marketing (based on the number of publications) are:
The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.
Only papers with recognized affiliations are considered
The top affiliations publishing in Journal of Financial Services Marketing (based on the number of publications) are:
The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.
The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.
The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.
During the most recent 2021 edition, 15.00% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 5.88% were posted by at least one author from the top 10 institutions publishing in the journal. Another 2.94% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 17.65% of all publications and 73.53% were from other institutions.
A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.
The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.
The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.
Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).
The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:
The chart below illustrates experience levels of first authors in cases of publications with multiple authors.
Although it might seem tangential, understanding the institution the researchers are affiliated with can provide further context about a research topic’s direction and the depth of its exploration. Specifically, the contributions of the academia, especially business schools, to financial research cannot be overstated. In the field of marketing and finance, these schools provide a blend of theoretical academics and real-world applications.
Business Schools offer rich and complex research programs in the domains of finance and marketing. This scope of research undertakings often finds mention in journals such as the Journal of Financial Services Marketing. For instance, several papers cited in the Journal are written by researchers affiliated with top business schools globally.
Universities have a two-way association with such journals. By contributing to these journals, the universities ensure that their academic prowess is recognized, while the journals benefit from the credibility of these recognized institutions. Schools like the great business schools in Ohio boast of renowned faculty and students who frequently contribute to and influence topics related to finance and marketing in prominent journals.
As such, one may consider the influence of Business Schools as an enlightening facet while reviewing the focus and contributions of a journal like the Journal of Financial Services Marketing. This connection sheds light upon how academia contributes to industry trends and dialogues, by shaping research topics based on current finance and marketing landscapes and future predictions.
Therefore, the intricacies of this collaboration between academia and industry through technical and academic journals are noteworthy for understanding sectoral trends, future challenges, and the overall direction of the industry.
Sindhu Singh;R. K. Srivastava
(2020)Simran Jit Kaur;Liaqat Ali;M. Kabir Hassan;Al-Emran
(2021)Hannele Haapio;Joel Mero;Heikki Karjaluoto;Aijaz A. Shaikh
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