World's Best Scientists 2026 revealed!
Sonia San Martín Gutiérrez

Sonia San Martín Gutiérrez

D-Index & Metrics

Business and Management

D-Index
30
Citations
3359
World Ranking
3009
National Ranking
69

Best Publications

  • How perceived risk affects online buying

    Sonia San Martín;Carmen Camarero

  • The role of country-of-origin, ethnocentrism and animosity in promoting consumer trust. The moderating role of familiarity

    Unknown

  • The impact of customer relationship marketing on the firm performance: a Spanish case

    Carmen Camarero Izquierdo;Jesús Gutiérrez Cillán;Sonia San Martín Gutiérrez

  • The impact of age in the generation of satisfaction and WOM in mobile shopping

    Unknown

  • Does involvement matter in online shopping satisfaction and trust

    Sonia San Martín;Carmen Camarero;Rebeca San José

  • Tell me what they are like and I will tell you where they buy. An analysis of omnichannel consumer behavior

    Unknown

  • Consumer Trust to a Web Site: Moderating Effect of Attitudes toward Online Shopping

    Sonia San Martín;Carmen Camarero;Carmen Camarero

  • Factors determining firms' perceived performance of mobile commerce

    Unknown

  • Consumer Reactions to Firm Signals in Asymmetric Relationships

    Sonia San Martín;Carmen Camarero

  • Dual effect of perceived risk on cross‐national e‐commerce

    Sonia San Martín;Carmen Camarero;Rebeca San José

  • How can a mobile vendor get satisfied customers?

    Unknown

  • Online buying perceptions in Spain: can gender make a difference?

    Unknown

  • Trust as the Key to Relational Commitment

    Sonia San Martín;Jesús Gutiérrez;Carmen Camarero

  • The consumer's relational commitment: main dimensions and antecedents

    Sonia SanMartı́n Gutiérrez;Jesús Gutiérrez Cillán;Carmen Camarero Izquierdo

  • Have an omnichannel seamless interaction experience! Dimensions and effect on consumer satisfaction

    Unknown

  • Product and channel-related risk and involvement in online contexts

    Sonia San Martín Gutiérrez;Carmen Camarero Izquierdo;Rebeca San José Cabezudo

  • The determinants of teachers’ continuance commitment to e-learning in higher education

    Unknown

  • The firms benefits of mobile CRM from the relationship marketing approach and the TOE model

    Unknown

  • Relational and economic antecedents of organisational commitment

    Unknown

  • What Drives M-Shoppers to Continue Using Mobile Devices to Buy?

    Unknown

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