Kamel Jedidi

Best Publications

• Managing Advertising and Promotion for Long-Run Profitability

  Kamel Jedidi;Carl F. Mela;Sunil Gupta

  626
  Citations

• Finite-Mixture Structural Equation Models for Response-Based Segmentation and Unobserved Heterogeneity

  Kamel Jedidi;Harsharanjeet S. Jagpal;Wayne S. DeSarbo

  594
  Citations

• A New Approach to Country Segmentation Utilizing Multinational Diffusion Patterns

  Kristiaan Helsen;Kamel Jedidi;Wayne S. DeSarbo

  491
  Citations

• Customer value analysis in a heterogeneous market

  Wayne S. DeSarbo;Kamel Jedidi;Indrajit Sinha;Indrajit Sinha

  479
  Citations

• The Long-Term Impact of Promotions on Consumer Stockpiling Behavior:

  Carl F. Mela;Kamel Jedidi;Douglas Bowman

  384
  Citations

• Augmenting Conjoint Analysis to Estimate Consumer Reservation Price

  Kamel Jedidi;Z. John Zhang

  292
  Citations

• Measuring Heterogeneous Reservation Prices for Product Bundles

  Kamel Jedidi;Sharan Jagpal;Puneet Manchanda

  203
  Citations

• Dynamic Allocation of Pharmaceutical Detailing and Sampling for Long-Term Profitability

  Ricardo Montoya;Oded Netzer;Kamel Jedidi

  180
  Citations

• Representation and Inference of Lexicographic Preference Models and Their Variants

  Rajeev Kohli;Kamel Jedidi

  169
  Citations

• Clustering at the movies

  Kamel Jedidi;Robert E. Krider;Charles B. Weinberg

  158
  Citations

• A Conjoint Approach to Multipart Pricing

  Raghuram Iyengar;Kamel Jedidi;Rajeev Kohli

  154
  Citations

• A Hierarchical Bayesian Methodology for Treating Heterogeneity in Structural Equation Models

  Asim Ansari;Kamel Jedidi;Sharan Jagpal

  151
  Citations

• Assessing long-term promotional influences on market structure

  Carl F. Mela;Sunil Gupta;Kamel Jedidi

  150
  Citations

• Gemcat: A general multivariate methodology for estimating catastrophe models

  Terence A. Oliva;Wayne S. Desarbo;Diana L. Day;Kamel Jedidi

  150
  Citations

• Functional and experiential routes to persuasion: An analysis of advertising in emerging versus developed markets

  Lia Zarantonello;Kamel Jedidi;Bernd H. Schmitt

  136
  Citations

• HETEROGENEOUS FACTOR ANALYSIS MODELS: A BAYESIAN APPROACH

  Asim Ansari;Kamel Jedidi;Laurette Dube

  124
  Citations

• Identifying Sources of Heterogeneity for Empirically Deriving Strategic Types: A Constrained Finite-Mixture Structural-Equation Methodology

  Wayne S. DeSarbo;C. Anthony Di Benedetto;Kamel Jedidi;Michael Song

  109
  Citations

• Social Contagion and Customer Adoption of New Sales Channels

  Tolga Bilgicer;Kamel Jedidi;Donald R. Lehmann;Scott A. Neslin

  107
  Citations

• Representing heterogeneity in consumer response models: 1996 Choice conference participants

  Wayne S. DeSarbo;Asim Ansari;Pradeep Chintagunta;Charles Himmelberg

  103
  Citations

• A New Approach to Country Segmentation Utilizing Multinational Diffusion Patterns

  Kristiaan Helsen;Kamel Jedidi;Wayne S. DeSarbo

  28
  Citations