World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
30
Citations
7100
World Ranking
2926
National Ranking
473

Best Publications

  • Usage, barriers and measurement of social media marketing: An exploratory investigation of small and medium B2B brands

    Nina Michaelidou;Nikoletta Theofania Siamagka;George Christodoulides

  • The role of health consciousness, food safety concern and ethical identity on attitudes and intentions towards organic food

    Nina Michaelidou;Louise M. Hassan

  • Determinants of social media adoption by B2B organizations

    Nikoletta Theofania Siamagka;George Christodoulides;Nina Michaelidou;Aikaterini C. Valvi

  • Emotions, store-environmental cues, store-choice criteria, and marketing outcomes.

    Gianfranco Walsh;Edward Shiu;Louise M. Hassan;Nina Michaelidou

  • Measuring perceived brand luxury: An evaluation of the BLI scale

    George Christodoulides;Nina Michaelidou;Ching Hsing Li

  • Consumer Involvement: A New Perspective

    Nina Michaelidou;Sally Dibb

  • Product involvement: an application in clothing

    Nina Michaelidou;Sally Dibb

  • Shopping motives as antecedents of e-satisfaction and e-loyalty

    George Christodoulides;Nina Michaelidou

  • Cross-National Differences in E-WOM Influence

    George Christodoulides;Nina Michaelidou;Evmorfia Argyriou

  • Modeling the factors affecting rural consumers' purchase of organic and free-range produce: a case study of consumers' from the Island of Arran in Scotland, UK.

    Nina Michaelidou;Louise M. Hassan

  • Marketing research on Mobile apps: past, present and future.

    Lara Stocchi;Naser Pourazad;Nina Michaelidou;Arry Tanusondjaja

  • Do Marketers Use Visual Representations of Destinations That Tourists Value? Comparing Visitors’ Image of a Destination with Marketer-Controlled Images Online

    Nina Michaelidou;Nikoletta Theofania Siamagka;Caroline Moraes;Milena Micevski

  • Using email questionnaires for research: Good practice in tackling non-response

    Nina Michaelidou;Sally Dibb

  • Antecedents of attitude and intention towards counterfeit symbolic and experiential products

    Nina Michaelidou;George Christodoulides

  • Drivers and outcomes of branded mobile app usage intention

    Lara Stocchi;Nina Michaelidou;Milena Micevski

  • An evaluation of nonprofit brand image: towards a better conceptualization and measurement

    Nina Michaelidou;Milena Micevski;John W. Cadogan

  • The rules of engagement: How to motivate consumers to engage with branded mobile apps

    Lara Stocchi;Nina Michaelidou;Naser Pourazad;Milena Micevski

  • Determinants of healthy eating: a cross‐national study on motives and barriers

    Nina Michaelidou;George Christodoulides;Katerina Torova

  • Ultra-high-net-worth individuals: self-presentation and luxury consumption on Instagram

    Nina Michaelidou;George Christodoulides;Caterina Presi

  • A typology of internet users based on comparative affective states: evidence from eight countries

    George Christodoulides;Nina Michaelidou;Nikoletta Theofania Siamagka

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Best Scientists Citing Nina Michaelidou