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Business and Management
Taiwan
2026

D-Index & Metrics

Business and Management

D-Index
47
Citations
8730
World Ranking
1165
National Ranking
10

Engineering and Technology

D-Index
50
Citations
9362
World Ranking
4089
National Ranking
34

Research.com Recognitions

  • 2026 - Research.com Business and Management in Taiwan Leader Award
  • 2025 - Research.com Business and Management in Taiwan Leader Award

Overview

Mu-Chen Chen is affiliated with National Yang Ming Chiao Tung University in Taiwan. Their research spans the fields of Business, Management and Accounting, as well as Engineering, with a focus on Industrial and Manufacturing Engineering, Strategy and Management, Management Information Systems, Building and Construction, and Information Systems.

Their scholarly contributions primarily address key topics such as Technology Adoption and User Behaviour, Customer Service Quality and Loyalty, Quality and Supply Management, Digital Transformation in Industry, Supply Chain Resilience and Risk Management, Vehicle Routing Optimization Methods, and Transportation Planning and Optimization.

Notable recent publications include:

  • "Modeling Road Accident Severity with Comparisons of Logistic Regression, Decision Tree and Random Forest," 2020, Information
  • "Investigating pharmaceutical logistics service quality with refined Kano's model," 2020, Journal of Retailing and Consumer Services
  • "Advocating recycling and encouraging environmentally friendly habits through gamification: An empirical investigation," 2021, Technology in Society
  • "Applying the Kano model to investigate the quality of transportation services at mega events," 2021, Journal of Retailing and Consumer Services
  • "Exploring technology opportunities and evolution of IoT-related logistics services with text mining," 2021, Complex & Intelligent Systems

Mu-Chen Chen frequently collaborates with several researchers, including:

  • Shinsiong Pang
  • Yu-Hsiang Hsiao
  • Chia-Lin Hsu
  • Shang-Ching Kuei
  • Briliana Kurrita Aini

Their work has been published in various venues, notably:

  • Research in Transportation Business & Management
  • Technology in Society
  • Journal of Retailing and Consumer Services
  • Journal of Ambient Intelligence and Humanized Computing
  • Information

Mu-Chen Chen's research integrates methods and applications across behavior technology adoption, logistics, supply chain quality, and digital transformation, contributing insights that bridge management and engineering domains.

Best Publications

  • Credit scoring with a data mining approach based on support vector machines

    Cheng-Lung Huang;Mu-Chen Chen;Chieh-Jen Wang

  • Forecasting the short-term metro passenger flow with empirical mode decomposition and neural networks

    Yu Wei;Mu-Chen Chen

  • The impact of website quality on customer satisfaction and purchase intention: perceived playfulness and perceived flow as mediators

    Chia-Lin Hsu;Kuo-Chien Chang;Mu-Chen Chen

  • How gamification marketing activities motivate desirable consumer behaviors: Focusing on the role of brand love

    Chia Lin Hsu;Mu-Chen Chen

  • Credit scoring and rejected instances reassigning through evolutionary computation techniques

    Mu-Chen Chen;Shih Hsien Huang

  • Developing an advanced Multi-Temperature Joint Distribution System for the food cold chain

    Ju Chia Kuo;Mu-Chen Chen

  • Mining changes in customer behavior in retail marketing

    Mu-Chen Chen;Ai-Lun Chiu;Hsu-Hwa Chang

  • An association-based clustering approach to order batching considering customer demand patterns

    Mu-Chen Chen;Hsiao Pin Wu

  • The adaptive approach for storage assignment by mining data of warehouse management system for distribution centres

    David Ming-Huang Chiang;Chia-Ping Lin;Mu-Chen Chen

  • Evaluating the cross-efficiency of information sharing in supply chains

    Ming-Min Yu;Shih-Chan Ting;Mu-Chen Chen

  • Batching orders in warehouses by minimizing travel distance with genetic algorithms

    Chih-Ming Hsu;Kai-Ying Chen;Mu-Chen Chen

  • Developing recommender systems with the consideration of product profitability for sellers

    Long-Sheng Chen;Fei-Hao Hsu;Mu-Chen Chen;Yuan-Chia Hsu

  • Logistics service design for cross-border E-commerce using Kansei engineering with text-mining-based online content analysis

    Yu-Hsiang Hsiao;Mu-Chen Chen;Wei-Chien Liao

  • Flow Experience and Internet Shopping Behavior: Investigating the Moderating Effect of Consumer Characteristics

    Chia Lin Hsu;Kuo Chien Chang;Mu-Chen Chen

  • Using SVM based method for equipment fault detection in a thermal power plant

    Kai-Ying Chen;Long-Sheng Chen;Mu-Chen Chen;Chia-Lung Lee

  • Prediction model building and feature selection with support vector machines in breast cancer diagnosis

    Cheng-Lung Huang;Hung-Chang Liao;Mu-Chen Chen

  • Evaluating the supply chain performance of IT-based inter-enterprise collaboration

    Mu-Chen Chen;Taho Yang;Hsin-Chia Li

  • Explaining consumer attitudes and purchase intentions toward organic food: Contributions from regulatory fit and consumer characteristics

    Chia Lin Hsu;Mu-Chen Chen

  • Distribution planning for perishable foods in cold chains with quality concerns: Formulation and solution procedure

    Yu Hsiang Hsiao;Mu-Chen Chen;Cheng Lin Chin

  • How does gamification improve user experience? An empirical investigation on the antecedences and consequences of user experience and its mediating role

    Chia Lin Hsu;Mu-Chen Chen

  • Aggregation of orders in distribution centers using data mining

    Mu-Chen Chen;Cheng-Lung Huang;Kai-Ying Chen;Hsiao-Pin Wu

Frequent Co-Authors

Taho Yang
Taho Yang National Cheng Kung University
Chao-Ton Su
Chao-Ton Su National Tsing Hua University
Manoj Kumar Tiwari
Manoj Kumar Tiwari Indian Institute of Technology Kharagpur
V Kumar
V Kumar Brock University
Felix T.S. Chan
Felix T.S. Chan Macau University of Science and Technology

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