| Discipline name | Position | Best Scientists | Publications | D-Index |
|---|---|---|---|---|
| Business and Management | 302 | 31 | 35 | 10 |
Journal of Global Scholars of Marketing Science mostly deals with topics like Marketing, Advertising, Social psychology, Public relations and Knowledge management. Consumer behaviour, Marketing science, Brand equity, Customer satisfaction and Loyalty are all subfields of Marketing research that were featured in Journal of Global Scholars of Marketing Science. Brand extension is the primary subject of Brand equity works presented in it.
It addresses concerns in Advertising which are intertwined with other disciplines, such as Order (business) and Purchasing.
The published papers facilitate discussions on Marketing, Advertising, Consumer behaviour, Customer equity and Social psychology. The study on Marketing presented in the most cited publications is investigated in conjunction with research in Empirical research. In addition to Advertising research, the journal articles aim to explore topics under Sample (statistics), Marketing mix and Investment (macroeconomics).
The journal investigates studies in Marketing, Advertising, Business management, Knowledge management and Social psychology. The work on Marketing tackled in it brings together disciplines like Value (economics) and Customer engagement. It focuses on Advertising but the discussions also offer insight into other areas such as Quality (business) and User-generated content.
Aside from Knowledge management, it also covered works in the field of Information technology. Big Five personality traits is a major topic of Social psychology research presented in Journal of Global Scholars of Marketing Science. Topics in Marketing theory explored in the journal were investigated in conjunction with research in Macromarketing, Marketing ethics and Marketing strategy.
A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.
The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.
The top authors publishing in Journal of Global Scholars of Marketing Science (based on the number of publications) are:
The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.
Only papers with recognized affiliations are considered
The top affiliations publishing in Journal of Global Scholars of Marketing Science (based on the number of publications) are:
The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.
The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.
The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.
During the most recent 2021 edition, 2.78% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 20.00% were posted by at least one author from the top 10 institutions publishing in the journal. Another 8.57% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 20.00% of all publications and 51.43% were from other institutions.
A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.
The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.
The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.
Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).
The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:
The chart below illustrates experience levels of first authors in cases of publications with multiple authors.
A rigorous investigation into contributors’ profiles and their affiliations can render valuable insights about trends in research and popularity of particular research domains among different institutions. It's always interesting to see how the changing landscape of the journal contributors corresponds to shifts in dominant research topics and interest areas. If we look at the trends in contributors’ profiles in recent years, multiple authors from various institutions have made impactful contributions. For instance, one of the main contributors to the Journal of Global Scholars of Marketing Science comes from the University of Iowa's Tippie College of Business. This university has produced numerous influential papers in marketing and business field, ranking among top 5 business schools in Iowa and is known for encouraging its students to submit research to reputable journals for global exposure. These rich, academic customs continue promoting the development of scientific research, theoretical innovation and practical application within the Journal of Global Scholars of Marketing Science. The colleges and universities that these contributors represent often have notable programs in related fields, giving a unique and profound perspective to the research. Alongside universities, contributors from renowned research institutions and corporate sectors have played a crucial role in shaping the discourse within the Journal. Thus, a closer look at the contributors’ profiles and their background not only reveals the diversity in scholarly contributions but also signals the development and popularity of the subjects within various communities and institutions.
Dayun Jeong;Eunju Ko
(2021)Arpita Khare;Pradeep Kautish
(2021)Thilini Chathurika Gamage;Kayhan Tajeddini;Kayhan Tajeddini;Omid Tajeddini
(2021)Kyung Hoon Kim;Eunju Ko;Sang Jin Kim;Qi Jiang
(2021)Michael Aswin Winardi;Catherine Prentice;Scott Weaven
(2021)O.C. Ferrell;Linda Ferrell
(2021)Ying Chen;Catherine Prentice;Scott Weaven;Aaron Hsiao
(2021)Park Thaichon;Jiraporn Surachartkumtonkun;Anubhuti Singhal;Artem Alabastro
(2020)Eunha Chun;Heerim Joung;Young Ju Lim;Eunju Ko
(2021)Yuko Minowa;Russell W. Belk
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