Liselot Hudders

Best Publications

• The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers

  Liselot Hudders;Steffi De Jans;Marijke De Veirman

  567
  Citations

• How Adolescents Use Social Media to Cope with Feelings of Loneliness and Anxiety During COVID-19 Lockdown.

  Verolien Cauberghe;Ini Van Wesenbeeck;Steffi De Jans;Liselot Hudders

  536
  Citations

• The Silver Lining of Materialism: The Impact of Luxury Consumption on Subjective Well-Being

  Liselot Hudders;Mario Pandelaere

  425
  Citations

• What Is Influencer Marketing and How Does It Target Children? A Review and Direction for Future Research.

  Marijke De Veirman;Liselot Hudders;Michelle Renee Nelson

  375
  Citations

• The Value of Influencer Marketing for Business: A Bibliometric Analysis and Managerial Implications

  Guoquan Ye;Liselot Hudders;Steffi De Jans;Marijke De Veirman

  346
  Citations

• Meat morals: relationship between meat consumption consumer attitudes towards human and animal welfare and moral behavior

  Charlotte J.S. De Backer;Liselot Hudders

  314
  Citations

• How an Advertising Disclosure Alerts Young Adolescents to Sponsored Vlogs: The Moderating Role of a Peer-Based Advertising Literacy Intervention through an Informational Vlog

  Steffi De Jans;Veroline Cauberghe;Liselot Hudders

  271
  Citations

• Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats: A Future Research Agenda

  Liselot Hudders;Pieter De Pauw;Veroline Cauberghe;Katarina Panic

  249
  Citations

• Consumer Meaning Making: The Meaning of Luxury Brands in a Democratised Luxury World:

  Liselot Hudders;Mario Pandelaere;Patrick Vyncke

  176
  Citations

• From meatless Mondays to meatless Sundays: motivations for meat reduction among vegetarians and semi-vegetarians who mildly or significantly reduce their meat intake.

  Charlotte J S De Backer;Liselot Hudders

  160
  Citations

• Gender effects in influencer marketing: an experimental study on the efficacy of endorsements by same- vs. other-gender social media influencers on Instagram

  Liselot Hudders;Steffi De Jans

  153
  Citations

• How to deal with online consumer comments during a crisis? The impact of personalized organizational responses on organizational reputation

  Hannelore Crijns;Veroline Cauberghe;Liselot Hudders;An-Sofie Claeys

  148
  Citations

• Materialism: the good, the bad, and the ugly

  L. J. Shrum;Tina M. Lowrey;Mario Pandelaere;Ayalla A. Ruvio

  146
  Citations

• Advertising targeting young children: an overview of 10 years of research (2006–2016)

  Steffi De Jans;Dieneke Van de Sompel;Liselot Hudders;Veroline Cauberghe

  140
  Citations

• Why the devil wears Prada: consumers' purchase motives for luxuries

  Liselot Hudders

  136
  Citations

• An experimental study to investigate the impact of image interactivity on the perception of luxury in an online shopping context

  Emma Beuckels;Liselot Hudders

  127
  Citations

• An experimental study to investigate the impact of image interactivity on the perception of luxury in an online shopping context

  Emma Beuckels;Liselot Hudders

  127
  Citations

• Effects of disclosing influencer marketing in videos: An eye tracking study among children in early adolescence

  Eva A. van Reijmersdal;Esther Rozendaal;Liselot Hudders;Ini Vanwesenbeeck

  126
  Citations

• The Rival Wears Prada: Luxury Consumption as a Female Competition Strategy

  Liselot Hudders;Charlotte De Backer;Maryanne L. Fisher;Patrick Vyncke

  122
  Citations

• Marketing through instagram influencers: impact of number of followers and product divergence on brand attitude

  Marijke De Veirman;Veroline Cauberghe;Liselot Hudders

  115
  Citations