| Discipline name | Position | Best Scientists | Publications | D-Index |
|---|---|---|---|---|
| Business and Management | 493 | 6 | 16 | 6 |
The journal tackles a plethora of topics, such as Social marketing, Marketing, Public relations, Social psychology and Originality. The journal explores topics in Social marketing which can be helpful for research in disciplines like Social change, Applied psychology, Value (ethics), Government and Advertising. The research on Social change featured in the journal combines topics in other fields like Social learning and Intervention (law).
The journal addresses concerns in the field of Value (ethics) by exploring it in line with topics in Knowledge management which intersect with Conceptual framework subjects. While Journal of Social Marketing focused on Advertising, it was also able to explore topics like Health promotion and Appeal. The work on Marketing addressed in it expands to the thematically related Promotion (rank).
Journal of Social Marketing covers research in Public relations, particularly Stakeholder and how they are related with concepts in Thematic analysis. The featured works in Affect (psychology), which all belong in the domain if Social psychology, also overlaps with concepts under Theory of planned behavior. The journal explores issues in Marketing research which can be linked to other research areas like Marketing management, Marketing science and Digital marketing.
The journal articles tackle a plethora of topics, such as Social marketing, Public relations, Marketing, Marketing research and Marketing management. The journal articles explore issues in Social marketing which can be linked to other research areas like Social psychology, Management science, Knowledge management, Social change and Value (ethics). While the most cited articles focused on Marketing research, they were also able to explore topics like Digital marketing and Marketing mix.
The journal aims to foster the development of research in Social marketing, Marketing, Social psychology, Public relations and Sustainable development. It aims to investigate interdisciplinary topics such as Social marketing and Theory of planned behavior. It focused on Marketing research but expanded to cover New media.
Personal distress and Empathy studies in the realm of Social psychology interact with fields like Facial expression, Sleep (system call) and Movement (music). The studies tackled, which mainly focus on Public relations, apply to Service-dominant logic as well. Issues in Sustainable development were discussed, taking into consideration concepts from other disciplines like Mechanism (sociology), Transformative learning, Higher education and Grand Challenges.
A key indicator for each journal is its effectiveness in reaching other researchers with the papers published at that venue.
The chart below presents the interquartile range (first quartile 25%, median 50% and third quartile 75%) of the number of citations of articles over time.
The top authors publishing in Journal of Social Marketing (based on the number of publications) are:
The overall trend for top authors publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top authors.
Only papers with recognized affiliations are considered
The top affiliations publishing in Journal of Social Marketing (based on the number of publications) are:
The overall trend for top affiliations publishing in this journal is outlined below. The chart shows the number of publications at each edition of the journal for top affiliations.
The publication chance index shows the ratio of articles published by the best research institutions in the journal edition to all articles published within that journal. The best research institutions were selected based on the largest number of articles published during all editions of the journal.
The chart below presents the percentage ratio of articles from top institutions (based on their ranking of total papers).Top affiliations were grouped by their rank into the following tiers: top 1-10, top 11-20, top 21-50, and top 51+. Only articles with a recognized affiliation are considered.
During the most recent 2021 edition, 86.21% of publications had an unrecognized affiliation. Out of the publications with recognized affiliations, 25.00% were posted by at least one author from the top 10 institutions publishing in the journal. Another 0.00% included authors affiliated with research institutions from the top 11-20 affiliations. Institutions from the 21-50 range included 75.00% of all publications and 0.00% were from other institutions.
A very common phenomenon observed among researchers publishing scientific articles is the intentional selection of journals they have already attended in the past. In particular, it is worth analyzing the case when the authors participate in the same journal from year to year.
The Returning Authors Index presented below illustrates the ratio of authors who participated in both a given as well as the previous edition of the journal in relation to all participants in a given year.
The graph below shows the Returning Institution Index, illustrating the ratio of institutions that participated in both a given and the previous edition of the conference in relation to all affiliations present in a given year.
Our experience to innovation index was created to show a cross-section of the experience level of authors publishing in a journal. The index includes the authors publishing at the last edition of a journal, grouped by total number of publications throughout their academic career (P) and the total number of citations of these publications ever received (C).
The group intervals were selected empirically to best show the diversity of the authors' experiences, their labels were selected as a convenience, not as judgment. The authors were divided into the following groups:
The chart below illustrates experience levels of first authors in cases of publications with multiple authors.
There is an intersection of knowledge between Business Studies and topics addressed in the Journal of Social Marketing. The exploration of advertising, public relations, and marketing in the journal's research fields directly influences strategies adapted in business environments. Particularly, learners from business schools can potentially leverage such studies in the creation and management of their business models. Moreover, prospective researchers intending to contribute to the journal's pool of knowledge could also benefit from a business studies background. For instance, students pursuing degrees from the top 5 business schools in Montana are a perfect example. These learners undergo intensive learning in areas like Marketing Management, Digital Marketing, and Public Relations, all of which are concurrently studied topics in the Journal of Social Marketing. It is, therefore, a cross-disciplinary arrangement, where insights from business studies could potentially inform social marketing research and vice versa. That shows how a strong business studies background contributes towards comprehensive social marketing research, leading to generation of insightful and applicable findings.
Ville Lahtinen;Timo Dietrich;Sharyn Rundle-Thiele
(2020)David James Schmidtke;Krzysztof Kubacki;Sharyn Rundle-Thiele
(2021)Carina Roemer;Sharyn Rundle-Thiele;Bo Pang;Patricia David
(2020)Rocio Rodriguez;Carmen Otero-Neira;Göran Svensson
(2020)Carina Roemer;Sharyn Rundle-Thiele;Patricia David
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